Trilogy Rosehip Oil Antioxidant Plus – Win this product – now closed!

Trilogy Rosehip OIl Antioxidant+
Trilogy’s unique formulation Rosapene™ provides intense hydration plus daily antioxidant protection. Combining nourishing essential fatty acids with super antioxidants, lycopene and phytosterol, this certified organic beauty oil is deeply moisturising while helping to protect against environmental free radical damage.Independent clinical studies show it improves brightening and skin tone, fine lines and wrinkles, elasticity and firmness. This product is one of the most popular because of the high quality of the oils which make an immediate difference to skin condition.

How to Use

After cleansing, gently massage 2-3 drops into face, neck and décolletage. Use morning and/or night alone or in conjunction with your regular moisturising products.

Ingredients

Rosa Canina (Rosehip) Seed Oil, Solanum Lycopersicum (Tomato) Seed Oil (and) Caprylic/Capric Triglyceride (and) Vaccinium Macrocarpon (Cranberry) Seed Oil (and) Helianthus Annuus Seed Oil (and) Tocopherol, Lycopene, Euterpe Oleracea (Acai) Fruit Oil (and) Tocopherol, Avena Sativa (Oat) Kernal Extract

Normally costs ÂŁ26.50 – try your luck in our competition below or if you can’t wait to try this delicious oil that really does brighten skin and soften lines and wrinkles then buy it online at Boots.com

WINNER IS STUART DUNLOP, OF HAVERSFORDWEST, PEMBROKESHIRE.


Win Trilogy’s New Rosehip Antioxidant+ beauty oil

ELIXIR had got together with organic skin beauty experts Trilogy to offer you the chance to win a bottle of its new Rosehip Oil Antioxidant+.

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Trilogy’s new Rosehip Oil Antioxidant+ is packed with natural and organic anti-ageing nutrients and normally costs ÂŁ26.50 for 30ml.
We have 5 samples of this lovely beauty oil to give away.  All you need to do is to answer the following question correctly:
From which country do the rosehips used in Trilogy beauty products come from:
(a) China
(b) Chile
(c) Africa
Please send your answer with your name and address to readeroffer@elixirnews.com.  Please note that the closing date for this competition is 31 October 2012. The winning entries will be put into a draw.   Also that no cash equivalent is being offered and the Editor’s decision is final.

This is a beauty oil that delivers all the benefits of repairing from pure organic rosehip oil, plus the added protection of several super antioxidants.
Certified Organic and 100% natural, Rosehip Oil Antioxidant+ is a unique and advanced formulation called Rosapene.
In this blend, Rosapene contains certified organic rosehip oil and red berry seed oils, giving you intensive nourishment with daily antioxidant protection.  It replenishes softness and elasticity for healthier, younger looking skin.
Super antioxidants Lycopene from tomatoes and phytoserol from Acai protect skin from premature ageing caused by free radical damage.  Essential fatty acids from rosehip and cranberry oils nourish and help moisturise, regenerate and restore.
Trilogy use certified organic seed oil from Chile, containing a minimum 80% of essential fatty acids – omega 3 and 6 – to nourish, regenerate and hydrate skin.
If you would like to know more about Trilogy www.trilogyproducts.com.

ThePrizeFinder – UK Competitions

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Super Oxide Dismutase

A powerful enzyme and cellular antioxidant that acts as a super-scavanager of dangerous free radicals by ferreting out and destroying them throughout the skin.

Co Q10 helps exercise fatigue, says new study

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Tokyo: Supplements of coenzyme Q10 may boost physical performance and reduce feelings of tiredness associated with exercise, Japanese researchers have reported.

Both fatigue and recovery time were decreased as a result of 300 milligrams of CoQ10 for eight days, according to the double-blinded, placebo-controlled study with 17 healthy volunteers published in the journal Nutrition.

Lead researcher Kei Mizuno said: “We found that oral administration of 300 mg of coenzyme Q10 over one week improved physical performance during fatigue-inducing workload trials on a bicycle ergometer.

“However, this positive result was not seen in the group administered 100 mg of coenzyme Q10.”

CoQ10 has properties similar to vitamins, but since it is naturally synthesized in the body it is not classed as such. With chemical structure 2,3-dimethoxy-5-methyl-6-decaprenyl-1,4-benzoquinone, it is also known as ubiquinone because of its ‘ubiquitous’ distribution throughout the human body.

The level of CoQ10 produced by the body begins to drop after the age of about 20, and the coenzyme is concentrated in the mitochondria – the ‘power plants’ of the cell. It plays a vital role in the production of chemical energy by participating in the production of adenosince triphosphate (ATP), the body’s co-called ‘energy currency’.

A role beyond the mitochondria is also acknowledged, with CoQ10 acting as a potent antioxidant. The coenzyme plays an important role in preserving levels of vitamin E and vitamin C.

Researchers from Osaka City University Graduate School of Medicine, Soiken Incorporation, Kansai University of Welfare Sciences, and Osaka University of Foreign Study, recruited the 17 volunteers (average age 37.5) and randomly assigned them to receive daily coenzyme Q10 supplements (100 or 300 mg, Kaneka Corporation) or placebo for eight days. All subjects underwent the three interventions, with washout periods separating the eight-day long studies.

Physical performance, tested using a bicycle ergometer at fixed workloads, was found to increase when the subjects received the 300 mg CoQ10 dose, compared to the lower dose CoQ10 group and the placebo group.

Furthermore, subjective fatigue sensation in the high dose CoQ10 group was “alleviated when compared with that in the placebo group,” wrote the researchers.

According to background information in the article, fatigue, which can occur in both healthy and ill people, is “best defined as difficulty in initiating or sustaining voluntary activity and can be classified into mental and physical fatigue.”

Commenting on the potential mechanism, the Japanese researchers wrote: “Exercise-induced reductions in energy substrates, reactive oxygen species, and protein oxidation are thought to be associated with physical fatigue. Coenzyme Q10 is a vitamin-like, lipid-soluble compound existing in all cells. It is an indispensable compound in the respiratory chain of the inner mitochondrial membrane and acts as an essential antioxidant assisting in the regeneration of other antioxidants

“Therefore, administration of coenzyme Q10 may attenuate physical fatigue through its functions as an antioxidant or in assisting oxidative phosphorylation.”

Public demand for products containing CoQ10 has seen the market grow. In the United States most new CoQ10 products have been supplements, with fewer skin care products hitting the market.

In Europe, CoQ10 has proved more popular in skin care formulations than in supplements, thanks to its anti-aging antioxidant properties.Conservative estimates put worldwide sales of CoQ10 at around $350 million in 2004.

You can buy the highest grade of CoQ10 at www.thevitalityshopuk.com

Fight ageing with FREE new power antioxidant for ELIXIR readers

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Fight ageing naturally with PURE-XPÂ’s groundbreaking product – GliSODin – a free one month’s supply, worth ÂŁ34.99 for 20 Elixir readers.

Stop the clock with PURE-XP GliSODin®, the first all natural, daily supplement proven to fight the signs of ageing, support the immune system and boost energy levels – launched this month by health and wellbeing experts, PURE-XP.

Recently launched in the UK, PURE-XP GliSODin® is already making a name for itself as the best anti-ageing product on the market. This January the Complementary Medical Association (CMA) announced that PURE-XP has scooped the award for ‘The Best Anti-Ageing Supplement’ from one of the UK’s premier health stores, Victoria Health.

Fighting off fierce competition, newcomer PURE-XP GliSODin® was crowned winner due to its strength of performance compared to other anti-ageing supplements. PURE-XP GliSODin® is currently the only product in the world be recommended by the CMA and works by stimulating the body’s own production of antioxidants to protect cells against the ageing process. Combining the benefits of a natural, vegetarian oral supplement, the TrufilTM vegetarian capsules are not only proven to help combat the signs of ageing but also boost energy levels and support the immune system, whilst aiding the bodies own cell renewal process.

Research shows that PURE-XP GliSODin® ‘s active ingredient, superoxide dismutase, protects against oxidative stress as well as protecting the skin from UV stress [Free Radical Research]. Whereas other, weaker dietary antioxidants only attempt to compensate for any lack thereof, PURE-XP GliSODin® enables the consumer to make use of the unparalleled strength of their own antioxidants by helping maintain this internal defence system. Furthermore PURE-XP GliSODin® has an anti-inflammatory affect as well as neutralising the free radicals that lead to the signs of premature ageing and cell breakdown.

If you would like to receive one of the free samples please email us at readeroffer@elixirnews.com with your name and address, please put GliSODin in the email header. Your name will be put into a draw. This offer closes on 30 April 2008. No cash equivalent is being offered and the Editor’s decision is final.

Amar Malik, founder and CEO of PURE-XP, says, “We are delighted to win this award so soon after launching PURE-XP GliSODin® in the UK. Winning the award has already had an impact upon sales, meaning we’ve witnessed a sharp increase in the number of units sold, and we anticipate that this success is set to continue. It’s fantastic that the brand is being championed in such a way and getting such positive recognition.”

GliSODin® by PURE-XP is available via www.myhealthcentre.com and in noted health stores nationwide. Available in 30 Trufil vegetarian capsules for £24.99 and 60 Trufil vegetarian capsules formats for £34.99, PURE-XP GliSODin® is taken daily.

PURE-XP GliSODin® the daily defence to ageing

Dermalogica launches powerful new anti-ageing skincare

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Dermalogica has launched a new range of anti-ageing skincare with a powerful mix of ingredients to fight the biochemical causes of skin ageing.

AGE Smart™ which flew off the shelves after its recent US launch contains innovative technology and ingredients. Two of the star products the Antioxidant Hydramist which zaps the skin with antioxidants and the MAP-15 Regenerator in which a revolutionary powder that turns into a wrinkle-fighting cream on contact with the skin.

AGE Smart™ which has gone on sale in the US and UK via salon and selected online outlets works by impacting the main biochemical reactions which result in the signs of ageing. These are chemical reactions which occur within the skin and include: Generation of Reactive Oxygen Species (ROS) – also known as free radicals; the generation of Matrix Metalloproteinases (MMPs) and the development of Advanced Glycation End-products (AGEs)

ROS include oxygen ions, free radicals and peroxides and are generally very small molecules which are highly reactive due to the presence of unpaired electrons. During times of environmental stress, ROS levels can increase dramatically, causing considerable damage to cell structures. Studies have shown that UV-induced damage to the skin is in part caused by ROS.

Lipid peroxidation also results from ROS damage to cell membranes, leading to premature ageing, skin cancer and cell death. AGE Smart™ uses a combination of antioxidants (including white tea and vitamins C and E) to scavenge free radicals; glucosamine, lactic acid and magnesium ascorbyl phosphate to treat hyperpigmentation and bioflavonoids (white tea and liquorice) to treat broken capillaries.

MMPs are enzymes which, when activated, control tissue degradation in the dermis. MMPs include collagenase which specifically decomposes particular collagens or other proteins in the extracellular matrix of the dermis.

Collagenase is really a group of enzymes which are responsible for breaking down the different types of collagen and elastin. The formation of MMPs may be stimulated by internal growth factors and inflammatory modulators, as well as exposure to UV radiation. Within hours of UV exposure, the MMP genes are activated, resulting in the biosynthesis of collagenase and other MMPs. As skin ages, its ability to replenish collagen and elastin naturally slows and skin loses strength and tone. Dehydration also occurs as the ability to replenish hyaluronic acid also diminishes. AGE Smart™ slows the formation of MMPs and stimulates the production of hyaluronic acid with the inclusion of soy, peptides, polyphenols (from white tea), vitamin C and yeast extract.

AGEs occur as a result of sugar molecules in the body reacting with proteins such as collagen. AGEs cause collagen to cross-link leading to stiff proteins with a loss of elasticity. As the body is incapable of destroying AGEs, this cross-linking causes dramatic skin ageing. During the forming of AGEs, additional ROS (free radicals) are created which contributes to the ageing process. AGE Smart™ uses a unique and specific peptide (LYS/ARG polypeptide) combined with glucosamine and soy isoflavonoids to trap excess sugar molecules, preventing the formation of AGEs. In the process, the generation of ROS associated with AGE formation is also subdued.

The AGE Smart™ range includes five new products for home use and five existing products with updated formulations, complete the set. The new products are:

• Skin Resurfacing Cleanser (£27.20) – a dual-action cleanser which thoroughly cleanses and exfoliates skin in one easy step. Retexturises skin by accelerating cell turnover whilst fortifying skin’s natural moisture barrier. Contains AHA lactic acid to exfoliate surface cells, leaving a smoother, polished surface receptive to subsequent active ingredients whilst helping hydrate and brighten. Soothing rose flower oil calms skin and vitamin E (tocopheryl acetate) conditions and enhances skin softness

• Antioxidant Hydramist (£27.20) – a refreshing antioxidant shield with flash-firming properties. Supplements skin’s protective barrier by creating an active antioxidant shield to fight damaging ROS. Arginine/Lysine polypeptide helps prevent the signs of ageing caused by AGEs whilst magnesium ascorbyl phosphate (MAP) provides critical antioxidant protection and inhibits MMP enzymes contributing to collagen breakdown. White tea, liquorice and vitamin E shield against free radicals whilst aloe and sodium lactate provide moisture for the skin

• MAP-15 Regenerator™ (ÂŁ60.00) – a revolutionary powder-to-emulsion treatment which delivers a high concentration of magnesium ascorbyl phosphate (MAP) directly into the skin, dramatically improving skin firmness and clarity. Hyaluronic acid provides intense skin hydration whilst yeast extract helps stimulate wound healing, collagen formation and increases oxygen utilisation in skin

• Dynamic Skin Recovery SPF30 (£47.00) – a medium-weight, emollient daily moisturisers enabling absolute hydration and defense against the contributing causes of skin ageing. Palmitoyl tripeptide-5 over-rides the inhibitory effects of MMPs on collagen synthesis whilst activating tissue growth factor (TGF), a peptide which is required in its active state for collagen production to occur. Oenothera biennis (evening primrose oil), a source of gamma linoleic acid, helps prevent skin sensitisation by reinforcing skin’s natural barrier lipid layer and helps retain hydration levels. Also contains colloidal oatmeal and chrysanthemum parthenium extract to calm irritated skin

• Renewal Lip Complex (£19.40) – a daily treatment which restores delicate tissue, minimises contour lines and helps prevent the signs of ageing. Superior conditioning lasts hours beyond application and is ideal for wearing alone or as a smoothing primer before lipstick application. Contains palmitoyl oligopeptides to condition skin and stimulate collagen formation, minimising fine lines. Theobroma cacao (cocoa) seed butter, persea gratissima (avocado) oil, oryza sativa (rice) bran oil, triticum vulgare (wheat) germ oil and butyrospermum parkii (shea butter) are emollient and vitamin-rich plant lipids which smooth and condition lip tissue whilst helping to prevent dehydration

The remainder of the range includes existing Dermalogica hero products which help with premature ageing:

• MultiVitamin Power Concentrate – formulation of pure, concentrated vitamins A,C and E which enhances the skin’s natural repair process

• MultiVitamin Power Recovery Masque – a powerful calming masque of concentrated vitamins and botanicals to calm stressed skin, helping to reduce redness and restore suppleness

• MultiVitamin Power Firm For Eye & Lip Area – a powerful firming complex of skin-rebuilding antioxidant vitamins, protective organic silicones and seaweed extract to combat visible lines around the eye and lip areas

• Super Rich Repair – a super-concentrated, heavy-weight cream which combats chronically dry, dehydrated and prematurely-ageing skin conditions whilst it repairs and protects

• Power Rich™ – a potent moisturising treatment which stimulates collagen production, helping to increase firmness and elasticity

All Dermalogica products take into account an understanding of modern skin stress and active, busy lifestyles. The professionally recommended products do not involve complicated and outdated rituals. What distinguishes Dermalogica from other skin care ranges is the recognition that your skin is as individual as you are. Dermalogica products use highly active ingredients, are not animal tested – and they work.

For stockist details, please call 0800 591818 (UK number)

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Superfood blueberry may protect against bowel cancer, says new research

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New Jersey: Blueberries may prevent colon cancer, a new US study has discovered.

The fruit which has already been labelled a “superfood” because it contains the anti-ageing compound pterostilbene, which could prevent cancer in humans.

Scientists at Rutger University in New Jersey and the US Department of Agriculture said that a pilot study on rats showed that those fed the anti-ageing compound had 57% fewer pre-cancer lesions in their colons. They carried out the experiment on two groups of rats all of which were fed a cancer causing compound called azoxymethan – the group given pterostilbene had least cancer.

Dr Bandaru Reddy, a professor of chemical biology at Rutgers said the blueberry compound was not a cure for cancer but might offer protection against the disease in humans.

It also appeared to reduce the rate at which cancer cells proliferate and inhibited certain genes involved in inflammation.

As well as having anti-ageing properties blueberries are also thought to help with memory loss.

Rosehips the new superfood for joints

London: Rosehips are the new superfood, according to a new study from Denmark.

The rosehip which is packed with vitamin C also contains another compound which reduces inflammation in joints.

The study was carried out by researchers at the Frederiksberg Hospital in Copenhagen, said they could have a ‘wide therapeutic effect’.

The reddish-orange fruit has more than ten times the vitamin C content of oranges and was used by Vikings to present scurvy on their long sea voyages.

It was also given to millions of children during and after World War ll to compensate for a lack of vitamins in the rationed diet.

The Danish research found than 80 per cent of the osteoarthritis sufferers who took part found rosehip extract helped ease their pain within three weeks.

After three months they noticed a significant decrease in the stiffness of their joints, making movement easier.

Blackcurrant nutrients fight hospital superbug

London: British blackcurrants are known to help prevent AlzheimerÂ’s disease, fight cancer, UTI infections and heart disease. Now new scientific research into this small but mighty superfood has been found to effectively prevent the dreaded MRSA bacteria that lurks in most hospitals.

We are exposed to bacteria on a daily basis and more often than not they cause us no harm. Most infections can be treated with general antibiotics such as methicillin, however over use of such antibiotics has led to a dramatic increase in bacteria which are antibiotic resistant.

Staphylococcs aureus, more commonly known as MRSA, is normally harmless but due to its durability it can be fatal if picked up by those already weak or ill, especially in hospitals. Scientific studies have found that the best way to ward off damaging bacteria may reside in our food. Recent research has found that special compounds found in British Blackcurrants are particularly effective at inhibiting MRSA growth and at the same time successfully stopped the development of many other bad bacteria including Salmonella and Listeria.

Derek Stewart, from the Scottish Crop Research Institute says: “It is clear from the increasing numbers of scientific studies that the natural compounds found routinely in blackcurrants show a diverse range of anti microbial activities which may help reduce the incidence of or help alleviate the symptoms of infection by the life threatening ones known as MRSA.”

Eating blackcurrants or drinking blackcurrant juice as part of a healthy diet, is an easy, natural way to improve your antioxidant intake and maintain a healthy lifestyle, ward off infections and a fine way to load the body with the wonder compounds found in blackcurrants. British blackcurrants are extremely high in health promoting compounds called proanthocyanidins, anthocyanins and ellagitannins (1-3). It is these proanthocyanidins that have been successfully shown to interfere with the bad bacteria and their proliferation.

The Blackcurrant Foundation

The Blackcurrant Foundation has been established by British growers and has close links with partners from all over Britain and Ireland, to raise awareness of the numerous health benefits of blackcurrants from the British Isles. Blackcurrant Foundation members grow 2,000 hectares of blackcurrants across the British Isles which produces a crop of approximately 14,000 tonnes of fruit every year during the harvest season in July and August. At present there are 50 blackcurrant growers in Great Britain compared to440 in 1973. For more information on British blackcurrants or the Blackcurrant Foundation, visit