Win Epaderm dry skin cream in new handy size worth £6.99 – 10 prizes!

Swedish health care company Mölnlycke has launched a new 150g size Epaderm Cream in a handy-sized bottle with pump dispenser. Epaderm emollient is recommended by doctors for the treatment of a range of dry skin conditions including eczema and psoriasis.The new 150g bottle provides people living with dry skin a convenient ‘on-the-go’ sized bottle to ensure their skin receives the best possible care at all times, despite busy lifestyles.

Epaderm is a doctor-recommended skin hydrator for dry skin, eczema, psoriasis – suitable for all ages including babies – new 150g size costs £6.99 and is available at Boots & Superdrug

Barbara Page MBE, Dermatology Nurse Advisor and Chair of the Psychodermatology sub group of the British Dermatological Nursing Group (BDNG) said: “I am confident that this new size of Epaderm Cream will be a welcome addition for the many people throughout the UK who regularly use an emollient on a daily basis to manage their dry skin conditions and are looking for a convenient option to keep up their regime when they are out and about.”

Kieran Gormley, Epaderm Marketing Manager at Molnlycke added: “Epaderm Cream is clinically proven to significantly improve skin hydration and smoothness after just two weeks, outperforming other leading emollient creams. Epaderm Cream is free from fragrance, colouring and sodium lauryl sulfates (SLS), making it ideal for new-borns to those in their advancing years and people with living with dry and sensitive skin.

“We specifically developed the new ‘on-the-go’ 150g Epaderm Cream to be able to offer people living with dry skin conditions a convenient choice for their holiday suitcase and becomes the bottle they choose to throw into their handbags, gym bags or their festival backpacks.”

The new Epaderm Cream 150g is currently available in Boots and Superdrug stores with a recommended retail price of £6.99. Epaderm Cream 50g and 500g and Epaderm Ointment in 125g, 500g and 1kg sizes, are available on prescription and also in most pharmacies throughout the UK.

Read more about this helpful product here: : http://www.epaderm.com/

To win one of these very useful samples just answer the simple question below!

Please note that this competition closes on Sunday 4 June 2017 at midnight.  The 10 winners will be informed within 48 hours of the close. The Editor’s decision is final and no monetary equivalent is being offered.

Former jet-setting stewardess Katy Hull on why you should love your skin

Katy

Former Virgin Atlantic stewardess Katy pictured ten years ago when her skin problems started.

In her first blog for Elixir – Treat the Skin You’re In – Katy Hall reveals why she has a passion for helping people solve their skin concerns.

Hello and welcome. I’m Katy Hull and anti-aging is my passion! I get so much satisfaction and joy from helping people with their skin concerns, studying skin health, nutrition, skincare ingredients, supplements and basically anything that contributes to us feeling and looking like the best version of ourselves!
However, it wasn’t always this way. Rewind several years and I was far from a skin angel. I was a long haul Air Stewardess for Virgin Atlantic, travelling the globe. I had a great deal of fun and experiences I will treasure forever, but the lifestyle I led took its toll on my skin. In truth, it probably wasn’t just the lifestyle because had I been more educated beyond ‘cleansing and moisturising’ then my skin may not have ended up in the awful state it did.
A love of sunbathing – with not enough regard to a high SPF cream, and a love of partying, combined with night flights, a lack of sleep, dehydration from flying and an erratic diet did not make for skin that glowed like a goddess. My skin was prematurely ageing and it seemed to happen overnight! If you saw pictures of me from that time it probably wouldn’t even be apparent.

The worst damage was lurking deep down in the skin, not visible to the naked eye and unbeknown to me at the time. It’s pretty amazing what makeup can do…. although it can’t hide lines and wrinkles. My uneven and dull skin tone was well covered and makeup with a glow gave me a false radiance. Barefaced, I was starting to lack confidence in myself and was beginning to realise the error of my ways.
It was a UV skin scan that revealed the extent of the damage. It wasn’t pretty and a very hard pill to swallow. Sent away from the clinic with around £400 of products and some big promises – that didn’t deliver. My journey of discovery with regards to skin health began. After jumping from skincare brand to brand (never satisfied with results). I eventually found my skincare holy grail that I’m fiercely loyal to – it changed my life and transformed my skin!

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I got educated on skin health – I gained a level 4 qualification in Advanced Skin Science. I studied skincare ingredients and all of the things that make up a part of the jigsaw that is skin health – It’s more complex than simply using an amazing serum! My education is a continuous journey that I’m dedicated to, so that I can help more people with their skin. Eventually I set up my online business treattheskinyourein.com. If you’d like to read my more detailed story of why I set up my business, you can read about it here.

My philosophy is very simple – ‘Treat the skin you’re in’.It’s about being kind to yourself. Listening to your body and your skin, and respecting it. Our skin is a living organ that deserves to be treated with care and respect, and if you treat it that way you’ll have your goddess glow!
With regards to the skincare products I love and believe in. They’re clean (no chemical nasties) and packed with very effective active ingredients that really pack a punch in rejuvenating the skin. Combined with some simple beauty rules that I apply to my own life – they help to support the products in working to their optimum. I believe skin can be improved, transformed and be healthy and more youthful looking. Who doesn’t want that?

My aim with this blog going forward is to share whatever knowledge, experiences and tips that I think will be beneficial to you in some way. It might be a supplement that I’m feeling the benefit of. It might be a skincare ingredient I absolutely love! Or a smoothie recipe that is total skin food…. I will only ever share information about products that I use myself and absolutely love and believe in! That way you know you’re getting a genuine experience and opinion.

So on that note I’ll say goodbye and I’ll be back soon with some anti-aging tips!

Sun protection should be used year-long to help prevent rise in skin cancer

For the third consecutive decade, skin cancer is on the rise with the highest mortality rates amongst those with darker skin tones. Even though the summer season is over, we are still at risk.

A surprising 80% of sun damage comes from everyday exposure[1]. Consequently, there is still a great amount of education needed regarding the importance of proper daily sun protection. To help educate the public and turn these frightening statistics around, the acting Surgeon General recently issued a call to action to bring awareness to the dangers of UV radiation and the importance of daily sunscreen use[2].

Save our Skin.

The sun safe crusaders at La Roche-Posay have been advocating this message for the last five years with the SOS – Save Our Skin program, providing over 10,000 free skin cancer screenings throughout various events across the country and handing out more than 500,000 free sunscreen samples. However, despite these efforts, a new study reveals sunscreen use has declined significantly among young people over a 10 year period[3].

In addition, nearly five million Americans are treated for skin cancer each year[4] and the number of people with skin cancer has grown higher than all other cancers combined[5]. Even those with darker skin tones are at risk as skin cancer does not discriminate. These stats are scary, but luckily skin cancer is preventable; and when detected early, it is in most cases curable with a full recovery.

With skin cancer risks increasing within the ethnic communities, La Roche-Posay joined forces with the Women’s Dermatologic Society (WDS) to help educate the public and enforce a change in sunscreen habits for the skin of color population through a nationwide program. Throughout 2014, the WDS in partnership with La Roche-Posay were present at key events targeting the ethnic skin audience where free skin cancer screenings and sunscreen samples were offered. A total of 763 people were screened with suspicious lesions detected in nearly a third of the checks. As part of this outreach, a survey was also given to over 200 attendees with skin of color to learn more about their sun safety habits, and a number of alarming findings were discovered, including:

— Nearly 60% of attendees had never received a skin check
— Only 50% apply sunscreen during outdoor activities
— Almost 25% never reapply
— More than 50% agree that sunscreen is NOT necessary when it’s cloudy
outside

The good news is that the partnership is clearly making a difference and starting to get the sun safe message across to those who are willing to listen. After learning about the risks of sun exposure, an astounding 80% of attendees will now wear sunscreen on a daily basis and 97% agree that the event’s skin cancer screening has made them more aware of practicing sun safety[6]!

“In keeping with our mission of providing everyday sun safety education for all, the WDS joined forces with La Roche-Posay to engage all demographics, from students to adults, men and women of all races,” said Dr. Valerie Callender, President of the Women’s Dermatologic Society. “While we are thrilled that this message has gotten the attention of many participants, there is still so much more education to do regarding sun safe behavior. We will continue to dedicate our efforts to raise awareness not only during sun season, but year-round!”

To continue to spread this daily sun safety message throughout various communities, La Roche-Posay set up a Facebook campaign to reward charitable organizations who are actively helping to educate about the risks of sun exposure. Fans nominated their favorite charities, and two organizations, Mollie’s Fund and SunSafe San Diego, received the most nominations for their commitment to educating young people on the importance of sun safety. Both organizations target young adults and teenagers, making them aware of the risks at a young age through sun safety awareness events within their communities and beyond. The goal is to combat the harsh reality that there continues to be indifference regarding the use of daily sunscreen and tanning device dangers among adolescents and young people.

In an effort to further increase sun safety year-round, La Roche-Posay will be offering 40% off of their Anthelios 40 Sunscreen through November 15(th) by using the PROMO code SOS40 at checkout. Visit www.laroche-posay.us.

About LA ROCHE-POSAY and ANTHELIOS

Recommended by more than 25,000 dermatologists worldwide, La Roche-Posay offers a unique range of daily skincare developed with dermatologists to meet their standards in efficacy, tolerance and elegant textures for increased compliance. The products, which are developed using a strict formulation charter, include a minimal number of ingredients to reduce side effects and reactivity and are formulated with active ingredients at optimal concentrations for increased efficacy. Additionally, La Roche-Posay products undergo stringent clinical testing to guarantee efficacy and safety, even on sensitive skin.

A leader in advanced UVA formulation research and innovation for over 15 years, La Roche-Posay’s Anthelios sunscreen range is trusted and recognized by dermatologists all over the world for providing effective UVA and UVB protection. The range features advanced patented sunscreen technologies, including 100% mineral-based UV protection formulas, as well as those developed with Mexoryl(TM)SX, a unique, key ingredient that acts as a short wave UVA filter, and most recently, CELL-OX SHIELD(TM) XL, a powerful, synergistic combination of filters that provides UVA/UVB and antioxidant protection using 21% fewer ingredients. All Anthelios sunscreens are known for their effective, broad-spectrum protection as well as their fast-absorbing, lightweight and cosmetically elegant texture.

About SOS – Save Our Skin

Now in its fifth year, La Roche-Posay continues its SOS – Save Our Skin to not only inform Americans about the dangers of UV rays and the importance of sun safety, but to also encourage true behavioral change, such as incorporating sun protection in their daily routines and visiting their dermatologists for regular skin checks. In partnership with the Women’s Dermatologic Society (WDS), the SOS – Save Our Skin campaign lives through a series of initiatives, including skin checks at sporting events, local hospitals and drug stores as well as free skin checks offered to all L’Oreal corporate employees. To learn how to do a self-check and choose the right protection, visit www.sossaveourskin.com.
About the WDS

The Women’s Dermatologic Society, founded in 1973, is dedicated to helping dermatologists fulfill their greatest potential and assisting them in making a contribution to the specialty and society. To achieve this goal, the Society relies on the active participation of its members, who represent a diverse cross-section of professional subspecialties. The mission of the Women’s Dermatologic Society is to support dermatologists by striving to: promote leadership and the development of relationships through mentoring and networking; demonstrate a commitment to service through community outreach and volunteerism; provide a forum for communications and research relevant to women’s and family issues; advocate excellence in patient care and education, and promote the highest ethical standards. www.playsafeinthesun.org and www.womensderm.org

[1] http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3790843/

[2] http://www.surgeongeneral.gov/library/calls/prevent-skin-cancer/call-to-action-prevent-skin-cancer.pdf

[3] Dermatology Times, Oct. 2014, p. 56

[4] U.S. Department of Health and Human Services. The Surgeon General’s Call to Action to Prevent Skin Cancer. Washington, DC: U.S. Dept of Health and Human Services, Office of the Surgeon General; 2014: page 1.

[5] American Cancer Society. Cancer Facts & Figures 2014. http://www.cancer.org/acs/groups/content/@research/documents/webcontent/acspc-042151.pdf. Accessed June 2, 2014.

[6] La Roche-Posay. Data on file.

Competition givaway – 3 samples of Grahams Calendulis Plus cream worth £13.95 – Now closed!

Australia’s best-selling natural skincare range of top-to-toe treatments for eczema and sensitive skin conditions was founded from a fathers’ desire to ensure his son did not have to suffer from the debilitating physical and psychological effects of severe eczema, as he had done.

Grahams

Grahams Calendulis Plus Cream, contains calendula extract, manuka honey and emu oil which all have superior anti-inflammatory, anti-bacterial and hydrating benefits to nourish and soothe red and inflamed skin and also promote quick healing.

It should be applied 2 or 3 times a day to restore the skin’s protective layer and maximise the skin’s moisture levels.
Stockists: www.vital-life.org.uk, Grahams Calendulis Plus Cream is £13.95 for 50g.

OUR WINNERS ARE: PENNY BROWN, FROM CLEVELAND, TYNESIDE; STUART EDWARDS, OF WALLINGFORD, OXFORD;

We have three 50g samples to give away – just answer the simple question in the email below:


Win competitions at ThePrizeFinder.com

Win Bio-Oil skincare for scars, stretch marks, ageing and dehyrated skin – comp now closed!

Bio Oil is a specialist skincare product that helps improve the appearance of scars, stretch marks and uneven skin tone.

Its advanced formulation, which contains the breakthrough ingredient PurCellin Oil, also makes it highly effective for numerous other skin concerns, including aging skin and dehydrated skin.

Bio Oil is formualted with the following all-natural ingredients: Vitamin A, Vitamin E, Calendula Oil, Lavender Oil, Rosemary Oil and Chamomile Oil.

Elixir has one 60ml worth £8.99 to give away. Just answer the simple question below. If you can’t wait you can buy at Boots.com

Bio-Oil

Costs £8.99 at Boots

Bio Oil is a non-comedogenic (acnegenic), hypo-allergenic product that is suitable for use by individuals with sensitive skin.

Improving the Appearance of Scars

Bio-Oil helps improve the appearance of all scar types. It is also highly effective in helping to maintain the elasticity of scar tissue on joints and other high-mobility areas.

Bio-Oil should be massaged in a circular motion into the scar and surrounding skin, twice daily, for a minimum of 3 months. Younger scars have a greater chance of improvement within a shorter time period, however, older scars will also benefit from the regular use of Bio-Oil. On new scars, Bio-Oil should be applied only once the wound has healed, and should never be used on broken skin.

What is a scar and how is it formed?

Scars are an integral part of the healing process and result from an imbalance in the production of collagen at the wound site. Scars go through numerous changes as they mature, but they are permanent in nature. Bio-Oil is specifically formulated to help improve the appearance of scars, but will never remove them entirely.

Improving the Appearance of Uneven Skin Tone

Bio-Oil helps to improve the appearance of uneven skin tone caused by hormonal fluctuations, skin-lighteners or excessive sun exposure. Visible as dark patches on the face or body, uneven skin tone often becomes most apparent during pregnancy, menopause or after exposure to high volumes of UV light.

Improving the Appearance of Stretch Marks

Bio-Oil is highly effective in helping to improve the appearance of existing stretch marks. Bio-Oil helps to increase the elasticity of the skin, thereby the possibility of new stretch marks forming is reduced.

Ageing Skin

Sagging and wrinkled skin commonly associated with aging is largely caused by the weakening of the collagen and elastin support system in the dermis. Bio-Oil contains numerous ingredients that help to plasticize the skin, making it softer, smoother and more supple, thereby reducing the appearance of wrinkled and sagging skin. Bio-Oil also moisturizes, which improves the texture, tone and appearance of fine lines and wrinkles.

Dehydrated skin

Bio Oil helps replenish the skin’s natural oils that have been stripped away by factors such as:

  • Frequent bathing/cleansing with harsh soaps
  • Excessive perspiration
  • Atmospheric conditions including exposure to the sun and wind
  • Central heating and air conditioning
  • Poor diet and/or insufficient water intake

To win our full size 60ml sample worth £8.99 please answer the simple question below and if you can’t wait buy at Boots.com

OUR WINNER WAS JULIE CLARK


Win competitions at ThePrizeFinder.com – See more at: http://www.theprizefinder.com/content/bio-oil-specialist-skincare-60ml-bottle-worth-%C2%A3899#sthash.mMGTB46R.dpuf

Free skin health test and nutrition analysis from Gold Collagen clinic

Skin nutrition experts, Gold Collagen, are offering a FREE skin health analysis at selected pharmacies in London during January.

Pure Gold Collagen

The analysis will include a test to determine your skin’s structure, age and any damage and how you can act with lifestyle and nutrition to correct any problems.
This is a personal 20-minute session using a Dermalab machine analysis to undercover the extent of any skin ageing. You will be able to see photographic images of what is going on beneath your skin surface. Gold Collagen is a collagen skin booster drink which stimulates the body’s natural repair mechanisms.
To book your appointment click here.
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Skin Camouflage & Medical Micro-pigmentation – Dr Theresa Bush MBBS

Dr Theresa Bush is a leading micro-pigmentation specialist – a form of permanent skin camouflage used to not only improve a patient’s appearance, but also to mask scars, burns, alopecia, cleft palates, laser hypo-pigmented skin, stretch marks and a variety of other skin imperfections. 


Theresa holds numerous advanced certifications in medical micropigmentation, and works exclusively with pigment restoration and skin abnormality issues alongside leading teaching hospitals, universities, surgeons and dermatologists both within the UK and internationally.  She is a member of the European Society for Cosmetic and Aesthetic Dermatology – ESCAD, as well as the American Academy of micropigmentation, amongst other relevant organisations.


Dr Theresa Bush set up ‘DermInk’ in 2005 and currently splits her time between San Francisco where she has a clinic and her new clinic in Hampstead, north London. Patients are routinely referred through prominent Plastic/Cosmetic Surgeons, Dermatologists and GP’s nationwide. For details, visit www.dermink.com

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Dr. Theresa Bush (pictured above) answers your top questions:


What is micro-pigmentation? 

 Medical micro-pigmentation or permanent skin camouflage is a subdivision of Dermatological and Cosmetic Surgery designed to improve the appearance of a variety of skin conditions and skin abnormalities. Much of the work I do involves either ‘normalising’ irregular skin colour or matching damaged skin to the surrounding area so it blends naturally, rendering scars and skin imperfections inconspicuous on close inspection. For many people with a skin imperfection, micro-pigmentation can provide a good cosmetic result that helps rebuild patients’ confidence. 

What skin conditions can be treated? 
 Medical micro-pigmentaiton can be effective at treating a wide range of skin abnormalities, imperfections and conditions, including scars, cleft lips, stretch marks, vitiligo, hypo and hyper pigmented skin, birthmarks, breast surgery scars, burns, mohs surgery, corrective procedures, skin grafts, age spots, necklace lines, areola pigmentation. For before and after photos please see www.dermink.com 

What does the procedure involve? 
Medical micro-pigmentation involves the use of hypoallergenic dermatological medical grade pigments blended to match the skin tone required, and then applied to the skin using specifically-designed instruments. The medical pigments used are metabolically inert and therefore different to tattooing ink. The pigments are immune to the biological changes in the skin or changes induced by external factors, ensuring that the original shades of the pigment are retained.
Practitioners carefully ‘colour in’ or ‘colour out’ unsightly or unwanted marks, be they lighter or darker than the surrounding skin tone. The procedure is virtually pain-free, with a local aesthetic (topical gel) and healing or down time is minimal with only four to six weeks required between treatments. (The number of treatments required varies according to condition being treated and the individual’s skin type). 

How do you get an appointment / more information? 
Patients are routinely referred to Dr. Bush via cosmetic surgeons, dermatologists, trauma surgeons and GP’s. For more information visit www.dermink.com or call DermInk on 0845 475 9410

A trio of anti-ageing beauty goodies to be won

Elixir if offering you the chance to win one of a  collection of anti-ageing beauty treats including an Elemis silver beauty bag containing £150 great products; Elemis Skin Nourishing Milk Bath  and  a set of VO5 VibraShine professional ceramic hair straighteners each worth £50.
All you have to do is participate in our points scoring competition – the participants with the most scores in !st, 2nd and 3rd place will each win one of our prizes
lst Prize – an Elemis Silver Beauty Bag woth £150 
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moisture melt.jpegIn the Elemis goody bag is – Eoxtic Frangipani Monoi Moisture Melt (35ml); Meltig Cleaning Gel x 2 (125ml) and a Skin Nourishing Hand & Body Lotion (300ml)













2nd Prize – Elemis Skin Nourishing Milk Bath worth £50
Bath.jpeg

Elemis Skin Nourishing Milk Bath 500ml is a limited edition beautiful Italian glass decanter reminiscent of the original 20 packaging years ago. This Luxury Milk Bath has a unique formula that captures the essence of Cleopatra`s ancient bathing ritual. Its milk protein base is rich in nourishing vitamins, amino acids and minerals. 



3rd Prize – a set of VO5 VibroShine Professional Ceramic Straighteners worth £50
Tongs.jpg
Create salon-quality straight hair with the ST-231-3GB VibraShine Hair Straightener from VO5. This blue straightener can reach a maximum temperature of 230°C, giving you enough heat to easily straighten your hair. Transform frizzy dry locks into silky smooth hair with this straightener, thanks to its floating ceramic tourmaline plates that lock in moisture. The 10 different temperature settings, shown on a clear LCD display, are handy to handle. 

What do you have to do?  It’s really easy all you have to do is sign up and then spread your contest link online

How to win…

Once you have signed up you will get a chance to automatically join on Facebook & Twitter.  Just authorise the competition app and begin spreading the world online with your very own contest link.

You will earn points when you put your contest link anywhere online and get people to click and visit our contest

You will automatically get bonus points for a wide variety of postings..For example when you post videos on You Tube with your contest link in the video description or you mention the contest on Twitter.  You can earn points in a variety of different ways – PLEASE NOTE THAT YOU MUST NOT SPAM THE SOCIAL MEDIA SITES AND THERE IS A DAILY LIMIT RESTRICTION ON THE NUMBER OF POSTINGS. ANYONE WHO SPAMS WILL UNFORTUNATELY HAVE TO BE REMOVED FROM THE CONTEST. Here is the complete list:


  • 100 points for entering the competition
  • 100 points for signup you refer (so share your link as much as you can)
  •  250 points max for using the connect with Facebook Contest Burner App below
  • 10 points each time you connect with Twitter using the Contest Burner Twitter app below (150 max per day)
  • 10 points for “liking” our Facebook page 
  • 1 point for commenting on our Facebook comments box
  • 100 points for posting a YouTube video response
  • 50 points for adding your link to any YouTube description (must be the first thing in the description)
  • 10 points for every time you Tweet about us with your link
You can sign up below  by clicking on thel link and your very own competition link will be sent to your email.

You will also be able to see the positions of the competition participants on the Leaders Board also below.




Scientific breakthrough in skin ageing from Vichy

London:A new scientific discovery, the fruit of 10 years research into understanding skin ageing, has resulted in the creation of a new generation cream.

Vichy LiftActiv Derm Source the skin cream that has been dubbed by the press as a ‘wrinkle cream first’ targeting the skin’s ageing process went on sale in Britain last week, following a wave of media and consumer interest in the product ever since scientific research on its breakthrough formulation was revealed at the beginning of the year.

femme_liftactiv.jpgThe breakthrough, backed by rigorous scientific testing and independent analysis, with the findings published in various medical journals such as PLoS ONE*, has seen scientists identify the key role of papillary fibroblasts in the Derm Source (also known as the papillary dermis), in the production of collagen fibres which keep the skin plump and elastic.

Taking its lead from the expert and scientific methodologies used in the pharmaceutical industry, researcher’s trialled 50 different compounds to identify the most effective ingredient to specifically target the Derm Source and actively stimulate the production of collagen fibres and through this testing, identified Rhamnose, a derivative of the Silver Birch Tree and Cat’s Claw (Uncaria) as the clear winner.

The product containing this active ingredient is called LiftActiv Derm Source by Vichy. It has been tested on 800 women, 40% of which have sensitive skin and there have been 6 clinical tests carried out plus 2 in vivo studies.

Dermatologists found a measurable decrease in the five leading types of wrinkles in the areas tested (face and neck).

Watch our video below to see how the product works and how the experts predict it will revolutionise the skin care industry.

 

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In the spa footsteps of the Grand Tourists in Tuscany

The modern spa experience, accompanied by the sounds of the rain forest and the smell of burning candles, can leave you feeling soporific and drained. But spas were not always so prescriptive.

pool.jpgIn Italy, for example, natural thermal waters deep underground and containing therapeutic minerals, spawned a spa culture from Roman times.

But it was during the Belle Epoque and the Grand Tour, in the early 19th century that wealthy foreigners took to “taking the waters” abroad.

Tuscany, in particular became a hotspot for these pleasure seekers.  It was not just the health benefits and the natural beauty of the area that attracted them but also because they could enjoy roulette and other forms of gambling outlawed by the state.

The poets Byron, Browning, Shelley, the composer Puccini rubbed shoulders with European Royalty, Russian princes and the Napoleon family. As one local reporter described the social scene at the time in one of the most popular,  Bagni de Lucca: “one is knee-deep in Royal Highnesses”.

Today you can still visit these historic “termes” but be warned there are no faux Buddah’s and no candles.  Be prepared for a more rustic and invigorating spa experience.

In Bagni di Lucca, about an hour from Lucca, the ancient thermal waters, rise in geothermal caves known as Grotta and  it was here that the spa culture was centered. The Grotta Paoline, names after one patron – Napoleon’s sister, is now part of the spa and wellness centre at the four star Antico AlbergoTerme. The hotel overlooks a picturesque valley with forests of pinewood and chestnut, bramble bush and beech trees. grottaP.jpg

Because of their historical and geographical nature the Grotta have been left as much as possible in their rustic state – the only comforts are ancient marble benches and modern low lighting. The waters contain many beneficial minerals (sulphur, carbon, calcium), particularly for respiratory and skin conditions.  You will likely see children and the elderly taking the vapours in a special room as these Terme are part of the state health system.  including and rain water at 3kms of depth and 54 degrees.

After an interview with a qualified doctor, Iana Togneri, we go the Grotta in our bathing suits and sit on the marble benches to sweat out our toxins. These vapours are very strong and rise into the cave at about 54◦c and we are advised that it’s not beneficial to stay too long. After about 15 minutes we are wrapped in a soothing hot towel and left to relax on bed.  The hyperthermia induced by the steam bath is balanced by the cold spa water shower in the same room.  The difference in the two water temperatures stimulates circulation throughout the body, helping to eliminate toxins.  This steam is a natural stress reliever as the heat encourages muscles to relax and tension slips away. So when you lay down to rest in a warm towel you may find that you do fall into a restful slumber. The steam bath costs €20 ($25, £16) and you can combine it with other treatments such as a Hammam deep cleanse

The spa wellness centre has a large range of mud baths, massages and other treatments using  thermal water. There is an anti-stress massage which lasts 30 or 60 mins (€34, $43, £27/€64, $82, £52)) anti-cellulite, aromatheraphy, salt, olive oil, stone, oriental and lymphatic drainage.  And a great facial massage with volcanic mud – €28 euro and scrubs which use the local chestnuts and olive oil.

On our way back through the wellness centre we pass through a very beautiful and elegant room which was once the site of the oldest casino in Europe and  invented the roulette wheel to relieve clients of their money. 

 

ceilingoldspa.JPG The casino at nearby Ponte a Serraglio first opened in 1839 has recently reopened as an electronic casino and we visited one evening.  A sort of Las Vegas interior meets real palazzo is not what we expected. The Casino Reale was built by Carlo Ludovico di Borbone and still contains some of the original decorations but it is now filled with electronic casino machines and the tourist office.

 

electronicasino.JPGThe hotel rooms have recently been refurbished and are clean and comfortable with great views of the valley and some have huge balconies with loungers. The bathroom does not have toiletries such as shower gel so luckily we had some of our own. The restaurant is more family than romantic. But there is a great pool and the staff are friendly and helpful. A great place, off the beaten track, great for relaxing and walking.

 

The Antico Albergo Terme offers a number of wellness packages which don’t include the room price and meals: Weekend – two days of body and facial treatments (€215, $290, £190) or Wellbeing and Ambience Package 6 days of treatments €418, $564, £368. Check the prices when you book as currency exchange rates and seasonal prices may var.

Termi Bagni de Lucca also has its own line of wellness products including cleansers, toners and masks made with chestnut flour.

Don’t miss

Lucca – Hire a cycle and ride round the cobbled streets and piazzas which are pedestrianized or walk the 16th century walls.  Giacomo Puccini was born here in 1858 and there is a statue in one of the main squares.

Puccini.JPGThe Ponte Maddalena, at Borgo a Mozzano, which is also known as the Ponte del Diavolo built in the 12th century

The Ponte delle Catene  – a chain suspension bridge built in 1840 in Fornoli and recently restored. Now used only as a footbridge connecting Fornoli and Chifenti on the other side of the river Lima.

The medieval walled town of Barga – a mountain town where you can see the scenary for miles around.  It has an interesting 13th century cathedral, high on a terrace.

The delicatessen, Bellandi, via Jacopo da Chiviszzano, 4 in the village of Ghivizzano in the area of Garfagnana. www.selezionebellandi.com – you will find delicious sausages, local prosciutto, black sausages with chestnuts, friendly service and perhaps a glass of wine.

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FACT BOX

www.termebagnidilucca.it
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Skin Serums

View imageSerums are one of the miracle elixirs for the skin, with higher concentrations of active ingredients they are ideal for getting your skin looking healthy after the long winter months.

Here we look at three of the latest serums on the market and give our verdict:

KARIN HERZOG Glyco Rose Serum

One of the greatest anti-ageing serums on the market. But also perfect for helping to minimise scarring such as that caused by acne. Key ingredients include Glycolic Acid – a type of Alpha Hydroxy Acid (AHA) with a small molecular structure allowing it to penetrate the surface of the skin. Apply Glyco-Rose Serum to entire face twice per week .
If the skin is dry and over 30 and has scarring; apply the gel then leave for 30 minutes. Apply Vita-A-Kombi Oil then your recommended Oxygen product (Vita-A-Kombi 2).
If under 30 and has scaring just apply Gel, leave for 30 minutes then apply Oxygen Face Cream on top.KarinHerzog gel [320x200].jpg

 

 

OUR RATING 9/10 £40 (30ml) Buy at www.karinherzog.co.uk or for stockists call 0800 056 2428.

BOOTS No 7 Protect & Perfect Beauty Serum
This is from the Boots range that has been proven scientifically to restore the skin’s structure and appearance and reduce deep lines and wrinkles by up to 50%.The magic ingredient is Vitamin A. 

 

Boots serum [320x200].jpgGreat for mature skin that needs perking up – and for optimum effect use for six months. A light creamy, silky serum that sinks into the skin, it softens and freshens right from day one. A brand your can trust to do what it says. Rating 8/10. £19.75 30ml

VITAL C Hydrating A C E SERUM from Image Skincare

An advanced polypeptide anti-oxidant formula of the three most important vitamins to protect skin from ageing A,C, E  as well as the antioxidant super oxide dimutase. Suitable for all skin types but principally targeted at environmentally damaged and sensitive rosacea-prone skin.

102196 0075b [320x200].JPGThis serum has a great orange smell and soaks into the skin with an instant tightening and rejunveating effect.  Apply to skin after cleaning night and morning. The skin feels taut and radiant.  This is a very light serum – non-greasy or oily. Fantastic – we loved it. Rating 9/10. £44 for 14.8ml www.skingeeks.co.uk

Sun is No1 cause of skin ageing, say cosmetic doctors

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London: As the nation prepares for summer, think twice before soaking up the sun or jumping on a sun bed to accelerate your tan as you could be one of the many people having to seek help from a cosmetic practitioner for their sun damaged skin. Despite the growing awareness of the dangers of sun exposure the message is still not getting through.

According to a new survey carried by Cosmetic News magazine at the launch the first Cosmetic News Expo conference and exhibition, 55% of cosmetic doctors cite sun damage as the most significant cause of ageing in the patients they see and a staggering 84% believe that sun beds should be banned. And while prevention is better than cure, 88% of women and 61% of men are having non-surgical injectable treatments to fill in lines and wrinkles, lift the face and hold back the years, but the frozen look is out with the majority of doctors predicting that the biggest trend for 2010 is a more natural look.

Survey Highlights:

· The most popular cosmetic treatment for women is botulinum toxin injections such as BotoxÒ/VistabelÒ and DysportÒ/AzzalureÒ (47%) followed by dermal fillers (31%) and Sculptra (10%). Botulinum toxin was also the most popular treatment for men (47%) followed by dermal fillers (14%) and laser hair removal (9%). Significantly 89% of doctors would not use permanent fillers because they deem them too risky and 39% did not think that mesotherapy works.

· 76% of cosmetic doctors were opposed to remote prescribing to nurses or beauty therapists stating that the practice was too risky with unexamined patients being treated.

· 71% think that newly launched IHAS Shared Regulation scheme will work.

· 29% of doctors surveyed stated that improved dermal fillers to treat the face were the biggest innovation in aesthetic medicine over the last five years and Sculptra (26%) and Juvederm Ultra (17%) were selected as the two treatments that had revolutionised cosmetic practices

· 84% believed sun beds should be banned and 55% cited sun damage as the most significant cause of ageing, followed by smoking (33%) and genetics (9%)

· The biggest trend in aesthetics for 2010 was predicted to be the natural look with treatments that stimulate natural collagen production.

· The age group having the most non-surgical cosmetic treatments was 40-50 years olds with botulinum toxin injections being the most popular procedure for mum’s post pregnancy followed by weight reducing treatments such as radio frequency and VASER Lipo (15%)

· 50% of doctors currently use non-surgical radio-frequency treatments for body contouring with 7% using VASER Lipo. 29% believed that VASER was the biggest innovation in medical aesthetics in the last five years.

· Laser hair removal was the most popular laser treatment for patients (50%)

· 86% of cosmetic doctors have their own private clinics but 59% are still working within the NHS.

Dr Patrick Bowler, Co Founder and Fellow of the British Association of Cosmetic Doctors says:

“Non surgical treatments are the most popular and fastest growing area in aesthetics. This survey shows no real surprises but it is pleasing to note the trend for natural looks rather than the overdone, overcooked appearances of the last decade. Subtle use of botulinum toxins and the latest fillers is the way forward. However I was rather disturbed that 24% of doctors thought it OK to remote prescribe to nurses and beauticians. There seem to be a significant number of doctors treading a dangerous path in the pursuit of commercialism.”

The survey was carried out in association with the British Association of Cosmetic Doctors (BACD) and Cosmetic News readers.

Tried & Tested – Elixir investigates the lastest serums

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At Elixir we love serums. They usually contain higher concentrations of anti-ageing ingredients in a format that sinks into the skin – ideal when your skin needs an extra boost during times of stress and the winter months.

Here we look at three of the latest serums on the market and give our verdict:

SKIN DOCTORS Skin Doctors Potent-C+ Triple Strength Serum

A great doctor-brand from Australia but without the usual astronomical price-tag, Skin Doctors contains all the latest ingredients
This potent serum is jam packed with ingredients to improve the texture of the skin, reduce photo ageing and discoloration leaving you with an even, more youthful complexion.

Key ingredients include Glycolic Acid – a type of Alpha Hydroxy Acid (AHA) with a small molecular structure allowing it to penetrate the surface of the skin, Salicylic Acid – a type of Beta Hydroxy Acid (BHA) to slough of dead skin cells and penetrate into the pore, Retinol – plumps the skin and thickens the epidermis, Vitamin C & E – naturally occurring antioxidants which help prevent further UV damage and Green Tea Extract -natural source of antioxidants.

OUR RATING 8/10 £23.95 (30ml)Buy at www.skindoctors.co.uk or for stockists call 0845 612 2070.

BOOTS No 7 Protect & Perfect Beauty Serum
This is from the Boots range that has been proven scientifically to restore the skin’s structure and appearance and reduce deep lines and wrinkles by up to 50%.The magic ingredient is Vitamin A.

Great for mature skin that needs perking up – and for optimum effect use for six months. A light creamy, silky serum that sinks into the skin, it softens and freshens right from day one. A brand your can trust to do what it says. Rating 8/10. £19.75 30ml

VITAL C Hydrating A C E SERUM from Image Skincare

An advanced polypeptide anti-oxidant formula of the three most important vitamins to protect skin from ageing A,C, E as well as the antioxidant super oxide dimutase. Suitable for all skin types but principally targeted at environmentally damaged and sensitive rosacea-prone skin.

This serum has a great orange smell and soaks into the skin with an instant tightening and rejunveating effect. Apply to skin after cleaning night and morning. The skin feels taut and radiant. This is a very light serum – non-greasy or oily. Fantastic – we loved it. Rating 9/10. £44 for 14.8ml www.skingeeks.co.uk

Scientists grow spare skin

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Paris: French scientists have used human embryonic stem cells to grow human skin cells, a report in the medical journal Lancet reveals.

Scientists working for Inserm , France’s medical research agency, treated the embryonic cells and grew them on a matrix, before grafting them onto mice. The cells proceeded to grow into skin.

This procedure may be used in medical treatments for temporary cover for burns patients while their own skin is grown, also in a lab, over a period of weeks.

Actress Helen Mirren to front Boots new anti-ageing skincare?

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London: BOOTS is to launch a new range of anti-ageing skincare aimed at the more mature woman in the New Year.

Boots is planning a huge TV and print campaign for No 7 Lift & Luminate which will be fronted by a new celebrity. The product is due on the shelf on January 27.

Though officially lips are sealed until near the launch date, a Boots insider let slip this week that it is a “really good actress.” In that case it would mean the lovely Helen Mirren (pictured below) must be the front runner!

The insider said that lovely actress Keeley Hawes (below right) who is the current face of Boots No 7 Protect & Perfect, is too young at 33 years. This is surprising as the product has flown off the shelf, with most purchases being made by older women, after it was given top scientific acclaim on TV for its ingredients.


Life & Luminate is the name of the new range and it contains several of the key ingredients from the Protect & Perfect range including an extract of lupin.

Boots say the difference between P & P and L & L is that the latter not only reduces wrinkles but also firms and brightens skin – and it does it in just four weeks. It also contains a patented mix of “energising” ingredients including Hawaiian Algae and vitamin C that help to make it feel younger.

There are four products so far in the skincare range – the Lift & Luminate Day Cream – pictured below (50ml, £19.50), which also contains at SPF15

Night Cream – pictured below (50m, £20.50) which also contains shea butter and glycerine

Eye Cream – below (15m, £16.50) with peptides

Instant Illusion Wrinkle Filler – right- (30ml, £16) with particles fill in lines to deflect light and “blurr” wrinkles

The original Protect & Perfect Serum (30ml, £18).

Ingredients in Perfect & Protect:
Contains ingredients:Cyclopentasiloxane, Aqua, Butylene glycol, Dimethicone corsspolymer, Cyclohexasiloxane, Glycerin, Dimethicone copolyol, Sodium ascorbyl phosphate, Polysorbate 20, Magnesium sulphate, Phenoxyethanol, Sodium PCA, Retinyl palmitate, Methylparaben, Propylene glycol, Lupinus albus, Carbomer, Butylparaben, Ethylparaben, Propylparaben, Isobutylparaben, Panax ginseng, Morus alba, Tocopherol, Palmitoyl pentapeptide-3.

New sonic technology skin gadget launches in the UK

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London: A new skin cleansing gadget, called the Clarisonic, which uses sonic sound technology has gone on sale in the UK.

The gadget uses sonic sound technology to brush away dirt and skin debris without harming the integrity of the dermis – revealing cleaner, softer younger skin.

The device is the idea of the primary inventor of the Sonicare sonic toothbrush which uses sonic technology to speed clean teeth.

Initially used pre-treatment by top dermatologists and spas and now also available as a home-use product throughout the USA, this patented sonic technology is proven to be instrumental in improving facial cleansing; the first and most important step towards improved skin.

Building from Clarisonic’s tremendous professional and retail success, the makers of Clarisonic are introducing the device through top spas and retailers in the UK – starting with Space NK in October 2009 at a price of around £175.

The sonic difference

Clarisonic® is a professional-calibre brush that uses a gentle sonic micro-massage action to cleanse deeply. It gently clears pores without harsh abrasion or chemicals, cleansing so effectively that skin care products absorb better. Study results of Clarisonic show that six times more makeup is removed than manual cleansing which can bring about the reduced appearance of pores, fine lines and wrinkles, and improved skin tone.

A minute a day for cleaner, healthier skin

Using any nonabrasive facial cleanser, Clarisonic works to unclog pores for deeper cleansing, working with the skin’s natural elasticity without stripping it. It is safe for virtually all skin types and for daily use and studies prove it to be twice as effective at cleansing the skin as manual cleansing with soap and water.

With its built in one minute timer, Clarisonic beeps to indicate when it is time to clean the next area of the face and is as easy to use as a powered toothbrush – so no additional time is added to the beauty ritual. It is also waterproof so can safely be used in the bathroom and shower.

“These days, people are using sunscreens daily, long-lasting makeup and self-tanners, so it’s imperative to properly cleanse the face if you want clear skin,” says a leading dermatologist Dr. Ranella Hirsch, “Dirt, oil and bacteria left on the skin can wreak havoc, and without clean pores, treatment products like acne fighters and anti-ageing moisturisers are less effective.”

Spot the difference

Because it cleans so effectively yet gently, Clarisonic is recommended by dermatologists for daily cleansing of skin – even the sensitive skin of people with rosacea, acne or seborrhea. It reduces oily areas, dry skin patches and blemishes and diminishesthe appearance of pores, as well as helps men with shaving rashes. It has also been shown to be helpful for people with ageing skin – reducing the appearance of fine lines and wrinkles.

Clarisonic’s gentle sonic micro-massage action cleans skin so well that it also prepares it to absorb skin care products more effectively. Studies show up to 61% better absorption of Vitamin C after cleansing with Clarisonic compared with manual cleansing allowing the skin to experience the full benefits of serums and moisturisers.

Nicky Kinnaird, Founder and President of SpaceNK commented on the launch “This high-tech face brush unlocked the benefits of every single skincare product I own. Using a patented sonic frequency of more than 300 movements per second, the Clarisonic gently cleanses your skin twice as effectively as manual cleansing. Even more impressive is that this allows all of your favourite serums and creams to penetrate much better than they are right now.”

Whilst David Hughes, Head of International Operations for Pacific Bioscience Laboratories, makers of Clarisonic who was one of the original team responsible for the successful roll out of Sonicare in the UK added “We’ve all seen how sonic technology has changed the way we clean our teeth. Now with Clarisonic, sonic technology will dramatically improve how we care for our face, and in turn, our appearance. Because it clears the pores and cleanses so well, it increases the absorption of products put onto the skin so they can work better.”

The Clarisonic Skin Care System is available to purchase initially at Space NK stores nationwide, and replacement brush heads will be sold separately.

More information about Clarisonic:

Please visit www.clarisonic.com/uk or telephone 0800 988 4864

Vitamin C protects skin from cancer

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London: A joint study by scientists in the UK & Portugal has discovered a new role played by Vitamin C in protecting the skin from cancer and sun damage.

Researchers at the University of Leicester and Institute for Molecular and Cellular Biology in Portugal studied new protective properties of vitamin C in cells from the human skin, which could lead to better skin regeneration.

The work, by Tiago Duarte, Marcus S. Cooke and G. Don Jones, found that a form of Vitamin C helped to promote wound healing and also helped protect the DNA damage of skin cells. Their findings have been published in the journal Free Radical Biology and Medicine.

This report is the latest in a long line of publications from these researchers, at the University of Leicester, concerning vitamin C. Previously, the group has published evidence that DNA repair is upregulated in people consuming vitamin C supplements. The researchers have now provided some mechanistic evidence for this, in cell culture, using techniques such as Affymetrix microarray, for looking at gene expression, and the ‘Comet’ assay to study DNA damage and repair.

Tiago Duarte, formerly of the University of Leicester, and now at the Institute for Molecular and Cellular Biology in Portugal, said: “The exposure to solar ultraviolet radiation increases in summer, often resulting in a higher incidence of skin lesions. Ultraviolet radiation is also a genotoxic agent responsible for skin cancer, through the formation of free radicals and DNA damage.

“Our study analysed the effect of sustained exposure to a vitamin C derivative, ascorbic acid 2-phosphate (AA2P), in human dermal fibroblasts. We investigated which genes are activated by vitamin C in these cells, which are responsible for skin regeneration.

“The results demonstrated that vitamin C may improve wound healing by stimulating quiescent fibroblasts to divide and by promoting their migration into the wounded area. Vitamin C could also protect the skin by increasing the capacity of fibroblasts to repair potentially mutagenic DNA lesions.”

Even though vitamin C was discovered over 70 years ago as the agent that prevents scurvy, its properties are still under much debate in the scientific community. In fact, the annual meeting of the International Society for Free Radical Biology and Medicine, which will be held this year in San Francisco (USA), will feature a session dedicated to vitamin C, entitled “New discoveries for an old vitamin”.

Dr Marcus S. Cooke from the Department of Cancer Studies and Molecular Medicine and Department of Genetics, at the University of Leicester, added: “The study indicates a mechanism by which vitamin C could contribute to the maintenance of a healthy skin by promoting wound healing and by protecting cellular DNA against damage caused by oxidation”. “These findings are particular importance to our photobiology interests, and we will certainly be looking into this further”.

These results will be of great relevance to the cosmetics industry. Free radicals are associated with premature skin aging, and antioxidants, such as vitamin C, are known to counter these highly damaging compounds. This new evidence suggest that, in addition to ‘mopping up’ free radicals, vitamin C can help remove the DNA damage they form, if they get past the cell’s defences.

The study has the potential to lead to advances in the prevention and treatment of skin lesions specifically, as well as contributing to the fight against cancer.

Banish wrinkles with radio waves – see the video

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London: The world’s first salon-grade radio-frequency anti-ageing skin device is now on sale in the UK.

This is yet another amazing anti-ageing gadget from those technical innovators in Israel. Priced at just £470 (Euro 490) it is a mini version of the in-salon ReGen treatment – to combat wrinkles and cellulite.

It works by using two kinds of radio (Tripollar Radio Frequency) frequencies to heat up the collagen under the skin. This has an immediate and visable tightening effect. Over the next few weeks it works on the fibroblasts in the epidermis which create new collagen and younger skin.

This new gadget, is plugged into your electricity powerpoint, has a safety feature which cuts out the power when the skin has reached the optimum temperature – and turns on again when it has cooled down. The radio-frequency energy penetrates a mere 1-3mm and feels like a warm massage.

STOP has four metal “poles” which you hold against the skin. It is recommended mainly for facial, neck and decollete use – for lifting sagging jowels and chin, neck lines, facial wrinkles and marionette (nose to mouth) lines. And should be used 2-3 times a week until the desired effect has been achieved.

It seems easy to use and only takes a few minutes for each session. See the video…

Certainly the before and after photos at the London launch this device looked fantastic. The gadget is fairly affordable and would probably achieve optimum results after a few of the more powerful salon treatments.

Click on this link for more information/or to buy STOP

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Mature women with great skin are happier & heathier, reveals new Astral survey

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Report on mature skincare from the makers of Astral

Foreword by Elixir Editor, Avril O Connor

The UK is an ageing society. The Office of National Statistics (ONS) says that although the population grew by 8 per cent in the last thirty-five years, the population aged over 65 grew by 31 per cent. Official ONS figures from 2006 estimated more than seven and a half million women aged 45 to 64 living in the UK.

Looking after our skin is vital for all women, whatever age, but it is especially important for older women because, after the menopause, levels of oestrogen decline and low oestrogen can result in weakening of the collagen and elastin fibres within the skin. The skin becomes thinner and more fragile, with an increase in facial hair, spots and reduced water content in the cells. Using an effective moisturiser becomes vital to looking good and dealing with ageing skin.

All women should regularly cleanse and moisturise their skin, but for women in their late 40s, 50s or 60s, this becomes even more important. This report looks at skincare for more mature women and details new research from the makers of Astral on women’s attitudes and user trial results of how they fared when using Astral.

The importance of skin care

The skin is the largest organ of our body. It not only signals touch, it subtly changes in our environment, such as temperature, and communicates that to the brain. Harvard University researchers have dubbed this connection the nuero-immuno-cutaneous-endocrine network, or N.I.C.E. What this means is that everything that affects the skin, affects the body, and vice versa. The skin is connected to our brain, our nervous system, our hormones and our immune system. In broader terms, it’s a mind-skin link that reflects health as well as disease.

Many women who are in their 50s, may notice differences in their skin, such as increased roughness, wrinkling, irregular pigmentation (coloration) or reduced elasticity. These are all normal changes in our skin as we age, but they may not be pleasant and can be minimised.
We all need different skin care as we age. As we grow older, our skin doesn’t produce new cells at the same pace. Environmental and biological factors take their toll. Often we develop enlarged pores and the effects of the sun become evident in sunspots and wrinkles.

Here are five tips to help women enhance their natural skin care, as they grow older:

1. Make sure you moisturise your face and body regularly. The face, neck and hands are the biggest give-away of ageing, so you should pay special attention to these areas and moisturise them morning and night every day.

2. Continue to use sunscreen when outdoors. Professor Chris Griffiths from Manchester University says that anyone who is worried about the visible effects of ageing should slap on the sun cream. You should try to use a protection cream of at least SPF 15 and UVA 4* every day, not just when the sun is shining brightly or the temperature is hot. When it is very sunny or if you are out in the sun for a long period, you should bump this up to SPF 30 and UVA 4*.

3. If you smoke, you really need to try and stop. Smoking has been shown to accelerate ageing of skin, so quitting now is important for good skin health.

4. Eating a well-balanced diet with or without a multivitamin can help the skin get the nutrition it needs to help repair ongoing damage from the sun and other environmental elements.

5. Drink at least two litres of fluid a day to hydrate your skin from the inside out. All non-alcoholic drinks count, so if you struggle to drink two litres of water, vary your drinks to include other drinks, such as tea, coffee and fruit juice.

A woman’s view – survey reveals snapshot of a generation

There’s no doubt that skincare is especially important to women in the years shortly before, during and after menopause and it is hard to overestimate just how important it is to women in these groups to feel good about their skin.
Astral conducted a survey of 1,031 women aged 45 to 60 from across the UK and questioned them about their attitudes and experience of skincare, their family’s behaviour, ageing and romance. The results paint a picture of a generation at ease with ageing but more than willing to do whatever they can to retain their looks and enjoy life to the fullest into the bargain.

Attitudes to skincare

Aware of the effects of ageing, more than half (54 per cent) of respondents thought it was more important to have a regular skincare regime in their 50s than it was in their 20s. Nearly three quarters (73 per cent) of those quizzed thought there was a perception that women in their 50s are expected to look good. Most of the women (70 per cent) were realistic in their skincare goals, aiming to look good for their actual age rather than to defy ageing and look young per se.

More than two thirds (67 per cent) said their skincare regime had altered, as they got older – reflecting women’s changing needs to combat the signs of ageing. The most common complaints were tired-looking skin (29 per cent), dry skin (26 per cent), under-nourished skin (22 per cent), oily skin (12 per cent) and patchy skin (10.3 per cent).

Women were more likely to have oily or tired-looking skin in the 45 to 50 age bracket; more likely to have dry or patchy skin in the 50 to 55 age bracket; and more likely to have skin in need of nourishment in the 56 to 60 age bracket. Nearly a third (29 per cent) said that the menopause had made their skin drier, and the same number said their skin had become more sensitive.

When it comes to skincare, nearly three quarters (72 per cent) said they preferred simple but effective products. Furthermore, 70 per cent thought traditional skincare products could be just as effective as far more expensive ‘high tech’ brands.

When choosing skincare products, women rated the following, in order, as most important:

1) Value for money
2) Information on a product label
3) Recommendations by friends
4) Articles in magazines
5) Recommendations by mum
6) Packaging
7) Claims of being the latest ‘miracle cream’

Dating, sex and skincare

Getting older also brings with it different lifestyle priorities and changes in libido. Two-thirds of the women said they have less sex now than in their 20s and 30s – although this still left an impressive one third who felt they had more sex now than ever.

The respondents on average had sex 4.5 times a month – the equivalent of just over once a week – which was nearly half of the 10.4 times a month they had sex in their 20s and 30s. However, quality can be just as important as quantity, and just over half – 56 per cent – reckoned they enjoyed sex more now than they did in their 20s and 30s. When asked at what age in their lives the women had felt most sexy, the average was about 34.

Despite growing older, the respondents appeared confident of their attractiveness and looks, with nearly four out of 10 (39 per cent) admitting to having had a toy boy and dating a man much younger than them. The average age of a younger partner was 10.7 years, although nearly a quarter (23 per cent) of the women who had dated younger men had been out with a partner more than 15 years younger.

About one in 20 women (4.5 per cent) had dated men more than 25 years younger than them.

Partners of younger men said they preferred youth because of the following factors, in order of popularity:

1) More fun (34 per cent)
2) Make me feel good (29 per cent)
3) Greater stamina (29 per cent)
4) Fewer hang-ups than older men (23 per cent)
5) Better sex (23 per cent)
6) Better physiques (22 per cent)
7) Make me look good (7 per cent)

Skin and the sex facto

Confidence about skin quality played a significant part in how the women felt about sex – just over half (53 per cent) said they had good skin which made them feel more sexy and just under half (47 per cent) thought they had poor skin which made them feel less sexy.
Nearly two thirds (61 per cent) of respondents said skin quality was a factor in the enjoyment of sex.

Astral – on trial

Methodology

In-home trials were undertaken by 20 women aged 50-59 who were each given a large tub of Astral to use for three weeks. A pre-trial interview investigated attitudes towards skincare in general, skincare concerns, products currently used, and perceived differences between the older and younger generations regarding skin habits. After three weeks respondents were re-interviewed to find out how they had used Astral and whether they had found it to be effective.

The survey was carried out in five locations in England: London/South; South/West (Worcestershire); Nottingham; Manchester; West Yorkshire, during August 2008.

The views of a 50+ women

So what do women say?…

Attitudes to skincare

Appearance of the face and hair were considered to be the most important when creating a good first impression

The visual condition of the skin was most worrying to those who took part in the research, with lines and wrinkles and lack of elasticity cited as the biggest concerns. These issues were considered to be more important than thread veins, uneven pigmentation, spots or blemishes, open pores or greasy skin.

All respondents said that they want ‘simple yet effective’ skincare products, with 90 per cent saying this is very important to them. Eight out of 10 women believe that traditional skincare products can be as effective as more expensive, high-tech brands.

All respondents want to look good for their age, with 80 per cent agreeing strongly with the statement. Most also believe that women in their 50s are expected to look good, implying that pressure from external sources, such as media and peers is a factor. For most women it is more important to look good for their age than to look young.

Skincare habits

Three quarters of the women in the study say that they have changed their skincare regime over the years to keep them looking good.

Nearly all the women in the study (95 per cent) say that they use make-up or colour cosmetics and daytime moisturiser. More use daytime moisturiser, cream cleanser, body moisturiser facial washes, night cream or eye cream now than in their 20s.

The above increase in the use of beauty products reflects both a wider availability of products and a choice by the women to change their skincare regime in order to reflect the altered needs of their mature skin. Nearly half of the women (45 per cent) say that their skin needs more nourishment now and nearly one in three of the women (30 per cent) say that the menopause made their skin drier.

Choosing a moisturiser

Thirty five per cent of the women stick with a moisturiser for at least five years, once they find one that they like. The most common reasons for trying a new moisturiser are recommendations from friends and relatives, editorial endorsements and value for money.

Wise words from mums

The women were all asked what skincare advice they could remember from their own mothers. Good cleansing was the key point that came through but, quite interestingly, adequate moisturising was not a skincare tip that had been handed down to them.

From one generation to another

When asked whether they thought that young women today take greater care of their skin than they did when they were young, a considerable majority agreed it was the case (85 per cent). Some forty per cent think that this is due to women knowing more about what they should do and why it is important for good skin care. More than one third (35 per cent) think it is due to increased media pressure and some thirty per cent think it can be attributed to a wider choice of products being available today than they had decades ago

When asked what advice they would like to pass to young women about skincare, caring for the skin from the inside as well as the outside came through. One quarter (25 per cent) advised on a simple but daily skincare regime and more than half (55 per cent) say that eating healthily is important.

Managing ageing skin

For long-term benefit to the skin, several factors were cited by the women. All the women think that a simple daily skincare regime including moisturising is of benefit – 90 per cent of women said that it is of considerable benefit. All the women also think that eating healthily is important; 70 per cent think cutting stress or getting more sleep is a key and water is vital. Just 20 per cent thought that professional skincare, such as facials, is important.

Most of the women (80 per cent) say that they would not consider having cosmetic surgery, botox or laser treatments. A further seventy per cent would not have microdermabrasion. Fifty per cent have had professional facials, however. Twenty per cent had tried dermatological anti-ageing treatments or creams.

Where did you use it?
Base 20
On arms/legs 85%
On face 65%
On hands 65%
On neck 55%
On knees or elbows 40%
On feet 40%
On body 35%

Results – USING ASTRAL

A considerable majority (85 per cent) found Astral:

• effective in soothing and hydrating the skin in general
• effective at preventing dry skin
• effective in maintaining moisture balance of skin

In addition, 80 per cent noted that Astral was adept at treating patches of very dry skin.

Sixty per cent of the trial participants said that immediately after using Astral, their skin felt soft; 40 per cent said that it was smooth and more than one in three (35 per cent) said that it felt hydrated. After using Astral regularly throughout the 3-week trial, 60 per cent of women said their skin felt softer, half described their skin as smoother and 40 per cent referred to their skin as hydrated.

Overall, respondents felt that Astral is good for mature skin and a tried and tested product.

Finally, the study looked at whether the women would continue to use Astral and 70 per cent said a categorical ‘yes’.

Summary

Appearance is important to women whatever the age. Most of us want to look the best we can. Beautiful skin is a vital part of that because it is always on show.

As we get older, it can be more difficult to keep our skin looking good because its needs change and we do not always adapt our skincare regime to reflect the changes in our skin’s requirements. Optimum hydration and nutrition of our skin from both the inside and the outside is the key. Finding an effective moisturiser, which is easy-to-use and gentle on the pocket is not always easy to achieve, but this trial shows that Astral is proven to offer exactly that.

About Astral

Astral was first launched in 1950. Millions of women have been using this all-over moisturiser over the last 50-plus years and generations of ladies have experienced smooth, soft skin thanks to Astral’s, rich, intense formulation.
The cream is the same today as it was when it launched. Why change a perfect recipe? We don’t change the formula, as the loyal Astral consumers wouldn’t stand for it.

Astral is full of delicately balanced and nourishing ingredients which make it a perfect all-over moisturiser. It can be used every day to keep skin soft, hydrated and supple. It can even tackle the driest skin on elbows and feet. Versatile Astral can also be used as an after-sun
lotion and make-up remover.

Skincare expert and GP, Dr Trisha MacNair, says “Your skin is your largest organ. It covers your entire body and has a surface area of around two square metres. In total, your skin accounts for around 16 per cent of your body weight. Because our skin is such an important organ, taking care of it is vital and that means starting with a cream that you can trust and can really help keep your skin well nourished and moisturised.”

Elixir editor, Avril O’Connor notes: “Astral you can really rely on. It is a great, all-over body moisturiser, suitable for all skin types and needs. As a cream it is clever. It actually locks in the skin’s natural moisture, while still allowing it to breathe. As a result, because the cream can actually lock in moisture, it can ‘feed’ the skin well; keeping it really well hydrated, which is vital to our skin health needs. This working action also means that Astral leaves your skin fresh and soft.”

She continues, “The other great news about Astral is its versatility. Not only is it extremely effective on ‘traditional’ dry areas of the skin, such as elbows, knees, heels of the feet, skin around the hand nail area, but it is also a cream that is multi-functional in other ways. For instance, it can be used as an after-sun lotion; make-up remover and cleanser to name a few of the ‘jobs’. How many creams do you know that can be trusted to do all those skincare needs well? None as far as I am concerned.”

Astral is available in Boots, Morrisons, Sainsbury’s, Superdrug, Tesco and all good chemists. It comes in three pot sizes: 50ml – the ‘the handbag pot’, which is perfect for on-the-go indulgence (£1.49); 200ml – with all the different uses of Astral, many women get a few 200ml pots and keep one by the bed, one in the bathroom, one by the kitchen sink or any place where Astral might come in handy (£4.19); 500ml – Astral prides itself on being a premium quality product with a great value price (£7.99). With the 500ml pot women get even more for their money.

Common questions about Astral

Q. Has Astral been dermatologically tested?
A. Yes
Q. Is Astral suitable for use by Muslims?
A. Yes, Lanolin and Lanolin alcohol are extracted from sheep’s wool. However, Lanolin Alcohol is produced by a chemical reaction with lanolin, i.e. it is man-made rather than the type of alcohol that you drink.
Q. Is Astral tested on animals?
A. No.
Q. Does Astral contain any animal products?
A. Astral contains Glycerin, which is purely synthetic, Lanolin, which is extracted from sheep’s wool and Lanolin, which is produced by a chemical reaction with Lanolin.
Q. Where can I buy Astral from?
A. Boots, Superdrug, Sainsbury’s, Safeway, Asda, Morrisons, Lloyds and all good chemists.
Q. What sizes does Astral come in?
A. A 50ml pot, 200ml pot and 500ml pot.
Q. The new pots of Astral have a different ingredients list, has the formula changed?
A. No, the formula is identical, but new EU regulations mean that all toiletries and cosmetics need to list more ingredients on the label.
Q. Does Astral contain perfume?
A. Yes, the perfume in Astral is unique to the brand and has remained unchanged over the years.

One independent web site has received 23 reviews of Astral and it found that 96 per cent of women recommended it.

Average Ratings
Value for Money 9.3/10
Reviewer Rating 9.7/10
Overall Rating 9.4/10

Beautiful skin by world-renowned expert Dr Des Fernandes

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Cape Town: Beautiful Skin – exclusive guide by Dr Des Fernandes, one of the world’s leading experts on skin care

Scientists are promising us that we are going to live longer but who wants to live longer if it only means that we are going to look and feel old for longer. We have to do something to lengthen our youthful years and shorten our senile period, says leading cosmetic surgeon, Dr Des Fernandes.

The most visible change is in our skin and so we have to learn strategies to keep our skin as young and healthy as possible.:

We know that conventional cosmetics and salon treatments don’t work but fortunately we live in the age of Cosmeceutics. Cosmeceutics are cosmetics that have act like pharmaceutical products. That’s the medicine that photoaged skin needs because photoageing is a vitamin deficiency skin disease caused by exposure to light, and free radicals which destroy vitamins A, E and C and beta carotene in the skin. The medicine for photoageing should at least supply what has been lost by exposure to light:

1. Vitamin A is responsible for regulating the health of DNA in every cell of the body, but in the skin vitamin A is destroyed by exposure to light. Vitamin A is essential for activating enzyme systems and keeping keratinocytes and fibroblasts healthy. If there is insufficient Vitamin A in the skin then no matter what cosmetic you put on it, the cells cannot really be healthy. Vitamin A and Beta Carotene therefore has to be part of daily skin-care routine for everyone who is exposed to light!

2. Vitamin C and E are also destroyed by exposure to light. They are fundamental components of the antioxidant brigade that protects cellular membranes and DNA. They are essential for metabolism and maintenance of cellular health. For our skin’s health we are compelled to address their deficiency every time we go out into sunlight.

Intrinsic ageing of the skin is also not inevitable. It is really a wasting skin disease caused by:

1. free radicals;
2. deficiencies of hormones, vitamins, and micronutrients
3.and other essential factors like cellular electrical charges, that dwindle as we get older.

Topical Vitamin A and antioxidants can reverse certain aspects of photoageing. Vitamin A by itself has a great effect, as does vitamin C, but the combination with a full antioxidant brigade is the most effective. Until this basic fact of vitamin replacement is understood, the preservation of young skin will remain elusive! But remember, replenishment of vitamins has to be combined with sensible protection from the sun without impairing vitamin D production.

I believe that there are two significant rules to revolutionise skin care:

Rule 1: Every skin care regime should have Vitamins A, C, E and Beta Carotene included at least once a day.

Rule 2: vitamin replenishment should start soon after we become exposed to sunlight. That means we start replenishment soon after walking! New creams specifically for very young children need to be introduced.

To make sure that people could protect themselves adequately, I created a laboratory to make this ideal skin care range without any added preservatives or perfumes. This product supplies the skin with vitamins A, C, E , panthenol and beta carotene.

VITAMIN A. Sunlight causes not only a lower concentration of Vitamin A in the skin but prolonged exposure can also lower the blood levels of Vitamin A. We all walk around with a deficiency of Vitamin A in every part of skin that is exposed to light. We need to replenish that Vitamin A every day otherwise our Vitamin deficit is translated into skin damage – not only after being in blisteringly hot sunlight, but also on cloudy days because UV-A can penetrate through clouds!

We can’t rely on diet to replenish this Vitamin A because once Vitamin A has been depleted, it takes up to a week to restore the normal levels. We have to restore normal levels of Vitamin A through the skin itself.

Women have an added disadvantage because their vitamin A levels fall each time they menstruate and so in reality they are more susceptible to sun damage at that time.

Some people believe that retinol (vitamin A alcohol) is actually the true form of vitamin A. Retinoic acid is just the acid form of Vitamin A and we now know that all the various forms of Vitamin A are interchangeable in the skin cells. The truth is that whatever form of vitamin A you put on your skin, it is going to be changed by the skin cells into retinyl palmitate. I prefer to use retinyl palmitate for basic replenishment of cutaneous vitamin A because it is the least irritant form of vitamin A, and under normal conditions constitutes almost 90% of the vitamin A in the skin. Not only that but palmitic acid has an essential role in the maintenance of healthy cell walls and is also a source of energy that is required to create the various forms of vitamin A.

Beta Carotene is often called vitamin A but it is not true vitamin A. ,It can be converted into 2 molecules of retinaldehyde.. Beta Carotene is one of the most powerful antioxidants found in nature whereas Vitamin A is not. In other words Beta Carotene counteracts the effects of the sun whereas Vitamin A is actually destroyed by the sun. So we really need both Vitamin A and beta Carotene in our skins
Vitamin A makes the skin thicker. And normalizes the skin cells. It potentiates the immune cells to keep the skin healthy and reduces pigmentation. The waterproofing barrier of the skin is enhanced and the very surface horny layer of the skin is compacted and appears smoother.

The collagen making cells of the ski (Fibroblasts) are stimulated to make healthy collagen and natural moisturising factors. This also plumps out the skin. Sebum secretion is normalised and so the incidence of acne is reduced. Oily skin becomes normal. However, if one has dry skin to start with, then Vitamin A initially makes it worse before it boosts the natural moisturisation.

The skin takes on a healthier hue because of the better blood supply. This is usually noticed in older sallow skins.If the skin is sun damaged then Vitamin A helps to restore normal soft skin and reduces the keratoses. Old wrinkled skin gets smoother.

People with skin conditions like atopy (where the natural waterproofing barrier has been impaired) can also use a cream like this. Topical vitamin A may help to re-establish a healthy horny layer. A product without perfumes or preservatives and proper doses of vitamin A and the other antioxidants can give stunning improvement of skin.

In order to protect the skin each day, yet allow for the formation of natural vitamin D, a low SPF should be used for simple “round the town” sun exposure. The low SPF can be augmented in effect if the day cream has been fortified by the addition of natural vitamin A and antioxidants. These antioxidants will reduce the damage from UV light.

Vitamin C is essential for the production of collagen and also for reducing pigmentation blemishes. Unfortunately vitamin C (ascorbic acid)is unstable in cosmetic formulations, despite the various claims made by different companies about the stability of their products. If you are going to use ascorbic acid then make sure that the product is less than three weeks old when you buy it otherwise you are buying a much weaker product than you expect. A more stable, and more effective form of vitamin C is magnesium (or sodium) ascorbyl phosphate that will give you its strongest effects for about five months. I prefer to use a product that is specially made for the client to ensure the greatest efficacy.

Vitamin E is an oil phase antioxidant and is essential for the preservation of cell walls. Vitamin E depends on adequate amounts of vitamin C to regain activity after it has dealt with a free radical.

Summary

The skin ages because we lose essential light sensitive vitamins every time we go out into light. The scientific method to counteract this damage is to replace the lost vitamins every single day and preferable both morning and evening. Vitamin A is the key molecule that maintains safe, healthy skin and it should be used by every single person on this planet every day in order to neutralize the accelerating damage from a thinner ozone layer.

For more information: www.environ.co.za and www.renaissancebsi.co.za

UK stockists of Environ skin creams: T: + 44 (0)20 8450 2020.

Collagen anti-ageing turns back your skin clock

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London: Imagine a pill that would tackle signs of ageing as well as kill joint pain, increase your agility, improve your stamina and help your overall fitness…

Pure-Col is a 100% pure collagen formula in tablet form that does exactly this, providing the ideal solution for those seeking physiological protection, maintenance and repair from exercise and a skin boost that reduces the appearance of lines on the face. With extensive documented research and clinical trials by doctors and specialists across the world to prove the efficacy of collagen and its combined grooming and fitness benefits, Pure-Col is the ideal skin and performance boost!

So how does it work?

Collagen is the most abundant structural protein found in cartilage, muscle, tendons, ligaments and bones. It has, however, been scientifically shown that collagen diminishes at a rate of approximately 1.5% per annum from the age of 25 years onwards – which is why it is essential to supplement this reduction to ensure long-lasting smooth, firm and supple skin as well as optimum maintenance.

Following extensive documented research and clinical trials to prove its efficacy, Pure-Col is an ideal supplement for those suffering from sustained injury or experience joint pain due to its ability to protect cartilage and synovial fluid against deterioration. It is the raw material used for cartilage synthesis and repair and can also reduce oxidative damage to joints, thus stimulating significant reductions in joint pain, tenderness and swelling.
The benefits of Pure-Col include:
• Smoothed lines and wrinkles
• Smoother, tighter skin, thicker hair and strengthened nails
• Increased stamina, agility, speed and performance
• Reduces aches and pains
• Overall physiological protection, maintenance and repair
• Radiant complexion
• Improves body’s joint mobility
• 100% natural with no known side-effects
So what is the difference between Pure-Col and other collagen supplements?

With over 20 years of research and development, Pure-Col goes through a special and complicated production process to ensure maximum absorption. Unlike other collagen supplements, which the body finds difficult to absorb effectively, this patented formula ensures that the objectives of optimum bioactivity and as close to 100% absorption by the body are achieved.

Pure-Col is priced £29.95 for one months’ supply. For stockist details or to order, please contact 100% Collagen Ltd on 0191 291 3385 or visit www.collagen4u.co.uk

Top fitness tips from celebrity beauty guru Dr Neish Joshi

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London: Celebrity health guru Neish Joshi has devised easy and simple New Year resolutions for great skin, which anyone can follow and you’ll also notice the benefits within a few weeks.

1. Easy food swaps

• Making healthy food choices doesn’t mean you have to exist on lettuce alone. Try these simple food swaps which will to give your health a boost, without compromising on taste:
– Swap potato for sweet potato when making wedges
– Snack on wasabi peas instead of dry roasted peanuts
– Use GOOD OIL on your salad instead of heavy dressing
– On pasta, ditch cheese sauce and use fresh tomato instead
– Use spices instead of salt when seasoning food
– Swap sweets for dried fruit (dried mangoes are the sweetest)
– Ditch crisps for salted popcorn
– Desperate for dessert? Try chopping up a banana, dipping the chunks in melted 70% coca chocolate and pop in the freezer until the chocolate hardens. Delicious!
– Carry figs around with you for an emergency on-the-go sugar fix. A great substitute for chocolate bars
– Swap a drizzle of cream in tomato soup for a drizzle of GOOD OIL
– Swap regular milk for semi skimmed or skimmed. Or for the more adventurous, try soya milk
– Add extra vegetables whenever you can. A few sautéed pieces of celery to Bolognese sauce or try adding mushrooms and peas to your favourite curry
– Swap butter in chocolate cake for beetroot – yes really, this works! Beetroot also gives the sponge a rich red hue
– Swap bar snacks for your own roasted soya nuts

2. Aim for ‘as much as you can’ a day
• We all know we should aim for 5 portions of fruit and veg a day, but unfortunately this isn’t always possible. Instead aim for as much as you can and don’t throw in the towel if you have a bad day and give up altogether. Just remember tomorrow is another day and a fresh start.

3. Don’t avoid oil
• When people go on a health kick, they immediately think about foods they should eliminate from their diet, which often includes oils. In fact you should include oil in your diet on a daily basis, just make sure it’s the right kind. GOOD OIL is a good source of essential omega-3 and omega-6, which the body needs to maintain a healthy heart. Research shows that reducing saturated fat intake and swapping it for oils rich in EFAs contributes to an improvement in cholesterol.

4. Sip sip and sip again
• The thought of drinking the recommended 2 liters of water can be pretty daunting. Don’t panic and try to gulp it down in one go. Make sure you have a bottle to hand and sip throughout the day, you’ll reach your target before you know it.

5. Juice it up
• Not everyone is happy to eat through piles of vegetables and fruit every day, so make life simpler and start juicing. It’s easy to replace one portion of fruit and veg a day with a juice, here are some of our favourites:

– Carrot, ginger and celery for breakfast
– Mango, mint and lime for a lunch treat
– A tasty blackberry and cranberry smoothie with a drop of GOOD OIL for a healthy afternoon drink

6. Swap coffee for herbal tea
• We know you’ve heard it before and that despite previous attempts to switch to green tea your body still craves a caffeine-laden pick-me-up in the morning. However, consider this: herbal teas have a multitude of benefits and they don’t over-stimulate, as coffee tends to do, helping you to maintain a sharper concentration and have more energy.

Try swapping a least one cup of coffee a day for a herbal tea and gradually reduce your intake of coffee. Green tea also has the added benefits of antioxidents

7. Get green fingered – the new way to workout
• Grow your own is becoming more popular than ever. But what’s more, a gardening session burns an impressive 350 calories. So ditch that gym class and get digging in your back garden or join a local community gardening project.

8. Cheat exercise
• Don’t like the thought of spending hours in front of the latest WAG workout DVD. Neither do we. Incorporating exercise into your daily routine is easier than you think and we have a few suggestions to get you started. Start with taking the stairs, try getting off the bus a stop earlier and walking, carry your bags home from the supermarket and do a few squats or sit ups in front of TV when no one is looking.

9. Reward yourself the smart way
• You’ve had a promotion or it’s your birthday, no matter how big the celebration, don’t use it as an excuse to binge on unhealthy food and drink. Instead reward yourself with a holistic treat such as a massage or shopping trip for a new yoga outfit. The result? You’ll feel great inside and out.

10. Eat in the right environment
• With busier than ever lives, many of us don’t sit down for our three meals a day. Eating on the go or not eating at all has become common practice. Having ad hoc eating patterns can result in poor digestion and eating on the go makes it difficult to choose healthier foods. Make a conscious effort to eat at least one of your meals a day sat down at a table. You only need to set aside 30 minutes and you can invite work colleagues, friends or family to join you.

11. Have a ‘sin’ day
• Going on a New Year ‘health’ kick’ often involves cutting out the foods you love and when it comes to chocolate, cherish. Keep yourself motivated and sane by having a ‘sin day’ every week, where you can treat yourself to your craving of choice. A week long of deprivation would fail to inspire the most enthusiastic of us; by having a ‘sin day’ you’ll have something to look forward too, which will keep you motivated.

“And above all remember to take one step at a time. Each day at a time. If you fall of the track, start again! Don’t think of this new you as “What do I need to eliminate from my diet?” Think more as what can you increase in your diet and “What can you have instead of…”

About GOOD OIL

– Produced in Devon, GOOD OIL is a pure natural oil made from 100% cold pressed hemp seed
– GOOD OIL is a perfect blend of delicious taste, health benefits and stylish packaging
– The GOOD OIL founders, Glynis Murray & Henry Braham, spent ten years perfecting the processes to ensure the taste was just right and the nutritional value optimized. This involved finding the best varieties to grow for the right taste, developing growing and harvesting methods, and mastering the cold pressing technique
– GOOD OIL is a delicious, versatile culinary oil. Use it as you would an olive oil: drizzle it on salads and vegetables, pour on pasta or baked potatoes. Add to soup, smoothies, use to roast potatoes or just eat with crusty bread, on its own or with Balsamic
The GOOD Taste:
 GOOD OIL Original has a delicious fresh and nutty taste
 GOOD OIL Mild & Light has a milder flavour, but still contains the same level of hemp seed goodness
 Hugh Fearnley-Whittingstall is a fan; “GOOD OIL is the most interesting culinary oil to come my way for a long time. It has a unique nutty flavour, with a pleasing, lingering aftertaste. As a ‘gourmet’ oil, it stacks up with the best extra virgin olive oils, having plenty of character for trickling on toast, over soups and salads, and making all kinds of dressings. And – perhaps the ultimate test – it makes terrific roast potatoes.”

The Health Benefits of GOOD OIL:
 With zero trans fats and approximately half the Saturated Fat of olive oil, GOOD OIL is one of the healthiest (and tastiest) culinary oils on the market

Good Heart
GOOD OIL is rich in polyunsaturated fatty acids, including essential omega-3 and omega-6
o GOOD OIL is rich in omega-3 and 6, which the body needs to maintain a healthy heart. Research shows that reducing saturated fat intake and swapping it for oils rich in EFAs contributes to an improvement in cholesterol
o The ideal ratio for human’s to absorb omega-3 and 6 is between 2:1 – 4:1. GOOD OIL is at 3:1 so the ideal balance to complement the body’s needs
o GOOD OIL has a higher omega quantity than most other culinary oils and provides an easy, versatile and delicious way to ensure the body is supplied with EFAs everyday – just 10ml of GOOD OIL per day will make a substantial contribution to the intake of essential fatty acids required for good health (Source: The Kings Report – available upon request)
Good Skin
 GOOD OIL contains GLA (Gamma Linolenic Acid – a fat in the omega-6 family), the active ingredient in Evening Primrose Oil and considered to be a powerful key to vibrant health and radiant beauty
o Research shows GLA is good maintaining healthy skin, as well as having a beneficial impact on the effects of PMS
o 10ml of GOOD OIL contains as much GLA as 6 average Evening Primrose capsules

Keeping the Goodness in
 To maximize the health benefits, it is recommended to take 10ml of GOOD OIL per day in ‘cold’ format e.g. drizzled on salads and vegetables, added to smoothies and soups, as a dip, or used in cold recipes such as salsa or guacamole to name a few
 As a food oil, GOOD OIL can be used for roasting, baking and cooking and doesn’t need to be treated any differently to other oils. GOOD OIL can be used for a wide variety of every day uses for food preparation but is not suitable for deep-frying (deep-fried food is generally not a healthy way to prepare food). Heating above 150C reduces the beneficial properties of GOOD OIL.

The GOOD OIL Crop:
 Hemp is a very sustainable crop and beneficial to the environment
o Hemp crops require little water to grow
o When the remaining crop is left to rot on the ground following bailing, it imparts essential nutrients back into the ground, these nutrients are great for earth worms
o Hemp provides an excellent habitat for wildlife. The fields are left to fallow in winter, the birds are attracted to the earth worm rich ground
o Hemp is planted late in spring and requires no mechanical or chemical weed control during the growing period, thereby reducing fuel consumption on the farm
o Hemp’s long tap root is excellent for soil structure and conditioning
o The fast growing Hemp crop is a very efficient carbon sequester
 Every aspect of the plant is used – absolutely nothing is wasted

GOOD OIL Stockists:
 GOOD OIL is currently stocked at most branches of Tesco, Waitrose, Morrisons, Sainsbury’s and Co-Op, as well as leading department stores Harvey Nichols and Selfridges
 RRSP £5.99

The GOOD WEBSITE:
 For more info on the GOOD OIL farm in North Devon, delicious recipes, articles on nutrition and to sign up for the newsletter please visit www. Goodwebsite.co.uk

Super Oxide Dismutase

A powerful enzyme and cellular antioxidant that acts as a super-scavanager of dangerous free radicals by ferreting out and destroying them throughout the skin.

Nestlé launches anti-ageing drink

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New York: Nestlé, the world’s largest food and beverage company has launched an anti-ageing beauty drink.

Glowelle, which comes in two flavours, Raspberry jasmine and pomegranate lychee, has gone on sale at branches of department stores, Neiman Marcus and Bergdorf Goodman.

The drink which costs $7 (£3.50) contains a blend of nutrients which claim to “nourish and hydrate the skin from within and help fight free radicals, known contributors to the signs of aging.”

This drink is just the latest in a bevy of supplements, known as “foodceuticals” that have hit the market.

Liposomes

A liposome is a tiny bubble made out of the same material as a cell membrane. Liposomes can be filled with drugs, and used to deliver drugs for cancer and other diseases. They are used in the cosmetic industry to deliver wrinkle creams onto the skin.