A’Kin launches new anti-ageing skincare range for the over 40s

The new [A’kin] by Purist Purely Revitalising Anti-Age Range is a specially formulated and targeted skincare regime for 40-65+ year olds.

The new range is packed with potent antioxidants & omega oils to brighten, firm and lift skin for a more youthful looking, radiant you. This range is clinically proven to naturally fight the signs of ageing.

A'Kin Revitalising Range

In clinical trials testers who used the creams over a 12 week period said they experienced firming, lifting and felt skin looked instantly more radiant.

This new Anti-Age range from [A’kin] by Purist contains 3 new products:

• Purely Revitalising Lifting Eye Crème
• Purely Revitalising Brightening Day Crème
• Purely Revitalising Firming Night Crème

The [A’kin] by Purist Anti-Age Range revitalises ageing skin for naturally younger looking skin by:

• Improving radiance & brightness
• Improving firmness & tightness
• Providing anti-wrinkle benefits 
Key Ingredients:
• Camu Camu: highly effective antioxidant and nutrient rich ingredient for daily skin protection.
• Echium Oil & Fragmented Hyaluronic Acid: anti-wrinkle effect and visible reduction of deep wrinkles.
• Hydrolyzed Hyaluronic Acid: increases skin elasticity + smoothes & plumps out wrinkles.
• Stabilised Vitamin C: brightens & evens skin tone & pigmentation. 
Clinically Proven Natural Anti-ageing Skincare:
• 9 out of 10 women saw improvement in skin elasticity, firmness & tightness.
• 91% of women agree that their skin is firmer & more elastic.
• 85% of women experienced more radiant skin and even tone.
• Over 80% of women saw a reduction in the appearance of fine lines and wrinkles.*

Purely Revitalising Brightening Day Crème
Before and After Revitalising Range This Day Crème will brighten and even your skin tone and intensively hydrate your skin for moisture protection while combating visible signs of ageing including dull sallow skin & lines and wrinkles, for radiant, youthful looking skin naturally.

It contains natural and pure ingredients, to optimise the power of natural antioxidants and omega oils, the key ingredients include:
• Stabilised Vitamin C to brighten even skin tone and radiance.
• Powerful antioxidant protection with Camu Camu.
• Echium Oil is proven to reduce deep wrinkles and smooth out skin and is a rich source of Omega Oils.
• Fragmented Hyaluronic Acid for anti-wrinkle effect and visible reduction of fine lines.
• Organic Shea Butter: to deeply moisturise the skin.
• Soft natural light diffusers for instant radiance. 
50ml Purely Revitalising Brightening Day Crème RRP: £28.00

Purely Revitalising Firming Night Crème
Before and After A'Kin Revitalising Night Creme
A new nourishing anti-age night crème that will firm and lift, obtaining smoother skin texture, visibly reduce lines and wrinkles and improving skin elasticity for firmer more youthful looking skin, naturally. A clinically proven naturally anti-ageing range to revitalise ageing skin by firming, lifting and smoothing skin texture, the [A’kin] Purely Revitalising Anti-Age Range has been shown to achieve a firmer, smoother, more radiant skin naturally.
Crafted with The Power Of Purity – The Process where every product is crafted with the unique combination of nature & science to bring you products that genuinely works in synergy with the skin & hair, the key ingredients in this formulation are:
• Fragmented Hyaluronic acid that stimulates collagen production & improves skin elasticity.
• Echium oil – a rich source of omega oil. Proven to reduce deep wrinkles and smooth out skin.
• Camu Camu Extract – a powerful antioxidant to protect the skin. 
Clinically proven for naturally visible results:
• Over 80% (4 out of 5 women) agreed that their skin felt and appeared firmer and tighter.*
• Over 80% of women experienced improvement in skin texture and smoothness.*
• 3 out of 4 women noticed a visible reduction in fine lines and wrinkles over 12 weeks.*
• Over 75% experienced a reduction in the appearance of lines and wrinkles over 12 weeks.* 
*Night Crème Study: Dermatest Study M07111- Wrinkle Reduction, Moisturisation & Skin Elasticity Study. Oct 2011. 
50ml Purely Revitalising Firming Night Crème RRP: £28.00

Purely Revitalising Lifting Eye Crème

Before and After Revitalising Eye CremeThis eye crème is just one of 3 exciting new products joining the Anti-Age family at [A’kin].
A natural anti-ageing eye crème clinically proven to combat the signs of ageing by lifting and revitalising the fine skin around your eyes. Enriched with pure active botanicals like echium oil, camu camu, & vitamin C along with hyaluronic acid to lift & smooth out wrinkles & brighten the eye area.

The key ingredients include:
• Fragmented Hyaluronic acid that stimulates collagen production & improves skin elasticity.
• Stabilised Vitamin C to brighten & lighten skin for even, brighter skin tone and skin radiance.
• Echium oil and Fragmented Hyaluronic Acid for anti-wrinkle effect and visible reduction of deep wrinkles.
• Camu Camu: for powerful antioxidant protection.
• Soft natural pigment light diffusers for an instant radiance boost. 
Clinically Proven To Combat the Signs of Ageing:
• Improve skin elasticity for a lifted, smoother appearance.
– 3 out of 4 women agreed their eye area appeared firmer, tighter and smoother.*
• Brighten & Improve radiance.
– Over 80% of women experienced brighter, more even skin tone in the delicate eye area.*
*Eye Crème Study: Dermatest Study M07110 – Wrinkle Reduction, Moisturisation & Skin Elasticity Study. Oct 2011.
15ml Purely Revitalising Lifting Eye Crème RRP: £24.00